Managing Content in Organizations

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Avaliações

4.6 (267 classificações)
  • 5 stars
    66.66%
  • 4 stars
    25.84%
  • 3 stars
    5.99%
  • 2 stars
    0.37%
  • 1 star
    1.12%
JG

Aug 14, 2019

Randy and the team are brilliant. I am redoing this entire specialization to remain engaged with the content. Great work Randy and Northwestern!

YL

Nov 08, 2016

very good lecture and assignment design. But I prefer more case study in the lecture to help the learners better understand the rules.

Na lição
Managing Content and IP
Module 3 brings together the prior weeks by focusing on managing content across your organization, the issues around insourcing/outsourcing content, as well as the some legal issues associated with Content Strategy.

Ministrado por

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    Candy Lee

    Professor
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    John Lavine

    Founder, Professor and Director, Media Management Center
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    Randy Hlavac

    Northwestern University & CEO of Marketing Synergy, Inc

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