Conducting a thorough career investigation: How to

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Career Total Fitness Annual Retreat

Universidade Estadual de Nova York

Curso 4 de 4 no Desenvolvimento e gestão de marca pessoal Programa de cursos integrados

In the business world, modern organizations conduct corporate retreats on a regular basis to consider their strategic direction, review progress, and set up goals and objectives for the year. In this course you will use the same approach to organize, strategize, re-energize, and re-invigorate your career building activities. The final Capstone Project is designed as an annual retreat aimed at facilitating your ability to step back from day-to-day demands and strategically focus on gaining a competitive edge on the job market by investigating new opportunities for career growth, conducting a thorough audit of your skill-building and self-marketing strategies, and developing new ways to enhance and showcase your marketable skills. The Capstone Project will allow you to integrate concepts and tools from the entire Career Brand Management specialization to effectively manage your career brand and increase personal effectiveness. Some unique program highlights: • The Capstone Project is designed as a virtual training and development facility where you will engage in career investigation research, self-audit, and creating evidence-based portfolios, professional development plans, self-marketing and personal branding strategies, presentations, and public profiles; • You’ll be actively working with your cohort (study group members) to review their work and receive peer feedback; • You may also use the Capstone as a “career fitness gym” and work independently on a project where you will share your results with others and receive peer feedback. Examples of these projects include but are not limited to developing a self-marketing plan, creating a new digital artifact, developing communication strategy, working on a job application, creating a selection criteria statement, and looking for best practices and self-assessment tools; • It is completely self-paced; you may want to either do it as a 4-week course, or focus and complete in just 3-4 days. Overall, the Capstone Project will help you organize yourself, fine tune your self-management information system, provide a framework for strategic self-management, and serve as an effective self-coaching support system. In the end, you will be well positioned to succeed in the marketplace as the CEO of your own career!

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Career Investigation

Welcome to Career Total Fitness 4-Day Annual Retreat! Day 1 will begin with some housekeeping announcements. Then, you'll be greeted by a special guest with a brief keynote talk followed by two lectures. One lecture, called "Connecting the dots", will provide a knowledge map for the entire specialization. The other lecture will introduce the first assignment, a thorough career investigation. Your instructors are Amy Giaculli, Val Chukhlomin and John Beckem.

Welcome: Why an annual retreat?7:47

Keynote speaker: Phylise Banner, Union Graduate College8:02

Career brand management as a skill: Connecting the dots (pdf attached)4:34

Conducting a thorough career investigation: How to8:51

Ministrado por

Dr. Valeri Chukhlomin
Professor
Dr. Michele Forte
Assistant Professor, SUNY Empire State College
Dr. John M. Beckem II
Assistant Professor of Finance and Management Studies
Dr. Tonka Jokelova
Coordinator of Curriculum and Instructional Design
Amy Giaculli
Assessment Specialist

Transcrição

Hello, and welcome back.

In this video we're going to be talking about conducting

a thorough career investigation.

And we're going to do it as an assignment, which is going to be shared with your

peers so that you can receive constructive feedback.

Also, please keep in mind that it's paramount you respond to

at least three of your peers and provide them feedback as well.

So conducting a thorough career investigation.

Now the intent of this exercise is for

you to really understand why you're going into a selected career path or job.

Have you done the research?

Do you know why you're doing it?

Do you understand what's necessary for you to succeed?

What proficiencies and levels of competency do you need?

What's your plan for marketing?

Do you have a plan on a timetable in which to have your marketing take place and

come to pass so that you can land your job.

These things, and others, are things that we want you to think

through as you conduct your career path interview and research.

So conducting a research for your career path, how can we do this?

Well, number one, there are various ways that I can conduct my research.

My most favorite investigation is actually to do either a face-to-face, or

some type of interview, where I'm talking to someone.

And that could be face to face, or you got modern day technology now, where you can

do a Skype, or some type of business meeting look vs video conferencing.

You can also come someone on a telephone.

We can email, as well as talk to someone.

And there's also the ability to do internet research.

You might want to start off with a Google, and

look at other people professional profiles on LinkedIn.

So those are some ways that you could conduct your investigation for

your assignment.

Now, don't be limited just to the few examples that I have given you,

be creative.

You might think of some other ways or

ideas that I necessarily did not mention in this video.

But the intent is for you to do your research.

For example, if someone asks you why did you chose your career path?

And say your career path is, I don't know, to become a dentist.

You might say, well my mother, father always wanted me to become a dentist

because they are a dentist, and so you really haven't thought it through.

What if someone askd you, well, what is needed for you to become a dentist and

to be very successful.

There is a lot of aspects, other than just performing some type of

practice on a person's mouth or tooth, you need to be proficient in the field.

You need to know what research is coming through, what new technologies,

there's a lot that go into it.

And so I've composed about eight questions to kind of help you guide

yourself as you do your research.

So you might want to take a look at these questions first, to keep them in mind and

make mental notes.

So as you do your research you can compose answers to these questions.

Because again,

you're going to share these with your peers in order to receive feedback.

So I begin by asking you what career path have you chosen,

not only what path have you chosen, but why?

What is the true reason that you have chosen it?

Is there a passion behind it?

Is there a love?

Is it something that you need?

And also, as you go through this, make sure you want to keep timetables and

create a strategic plan, so do what I call a mapping.

And on this mapping you say, this is where I'm at right here, right now.

Which can be 2016, or whatever the current date and time that you've view in this

video, and also give yourself a timetable to completing your investigation.

And then we'll actually talk a little bit more about how we can utilize this in our

strategic plan.

So, which competencies are also necessary for your selected job field?

And after you select your competencies and skills necessary, what are your top five,

and how do you match up?

Remember to utilize the tools that we have already given you and

that you worked through in these courses.

Such as your SWOT analysis, your 360 degree feedback and

assessment, the critiques that you have gone and received,

maybe against templates that you have collected in your T portfolio.

And also feedback that you might have receive from others.

And so after you gather all this information, going back to the timetable,

we want to have timetables, as well as, measurables.

And let me explain the difference between the two.

So if I use one example of increasing in a proficiency and maybe it's a presentation

or communication, I have already assessed that maybe I'm at a level five and

what was needed for my particular job selection is a level ten.

And so now I create a timetable to say I want to increase from my

level five to my level ten in let's say, eight months.

So that's a timetable, the measurable comes into play.

How do I know that I'm increasing?

So I should have some rubrics, as well as, some measurables.

So in one month I do another assessment, and so in a months time I move

from a level five, where I initially started off, maybe I'm a level six now.

That's a measurable.

What do you have to measure that?

Did someone critique it?

Did you present it somewhere, you received feedback?

How do I know that I'm increasing and heading in the correct direction?

Because I don't want nine or eight months to go by, and

then at the end of the eight months, which was my timetable,

I realize that I'm at exactly the same level of proficiency.

Again, now we talk about these things and one of the things that you want to include

in your conducting of your interview, once you have improved in your competencies,

and you've also determined what's necessary in your skills,

how are you going to promote yourself?

The avenues will you let others know that you are valuable and

that these are the skills and proficiencies that you have, and

also there should be a measurable with that as well.

So now that I'm advertising or promoting myself, I'm creating awareness.

How do I know that I'm going in the correct direction?

So there should be, again, a measurable to say, hey,

I'm getting a number of phone calls from people asking me to come in to interview.

I'm increasing my brand, which is another thing that we talked about in the course.

And if that's not improving, if I'm not having headway, what's my plan B?

How do I reassess and say okay, now I need to change course?

It's kind of like going to the moon, when the space rocket goes off from JFK,

it goes in a straight line as we suppose.

But actually, it gets off course and it does a realignment every ten minutes,

to make sure it's heading toward its course.

So you need to build into your timetable measurable some type of avenue to make

sure you're on the correct course.

And so, again, this should take you between one to three pages.

The more detailed, the more that you can think about these things critically,

is going to help you make your fruition, or

aspiration of becoming whatever job you selected come to pass.

And remember, you want to share this with your classmates and

your colleagues and receive feedback.

And then once you receive that feedback, think about how are you going

to improve upon it, how are you going to take this information and apply it.

Now, part of this, we also include a rubric,

a rubric is things that I'm going to look at to say, okay,

this is what I'm going to assess my colleagues against.

Did they define their particular career path clearly?

Did they articulate how they're going to improve upon incompetencies and skills?

Did they have a plan A for marketing, as well as,

a plan B if plan A is not working.

So there is a list of questions and things to judge upon as a rubric that we

are providing as part of this assignment, and again, this is to help you.

And do not get alarmed if you decided that you, as my example before,

want to become a dentist, but then after going through this analysis, you find out,

hey, this is not what I want to do.

I found out that it's going to take a lot more time,

it's involving some competencies that I don't have any natural ability for.

That in itself is a success, because now you have avoided spending a lot of time,

labor, and money going into a career path that does not naturally line up for you.

And so you might say, based upon my research, I don't want to do this.

I want to maybe look at the feasibility of actually going to another field.

That match more closely with my passions or my aspirations or

my natural ability and skills.

Again, I'm Dr. John Beckham, thank you for watching this video, and

I wish the best to you as you complete your analysis and your assignment.

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