1.1 How do you classify new products and what is the product mix?

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Habilidades que você aprenderá

Brand Architecture, Product Management, Brand Management, Brand Engagement

Avaliações

4.7 (1,900 classificações)
  • 5 stars
    73.78%
  • 4 stars
    21.63%
  • 3 stars
    3.42%
  • 2 stars
    0.63%
  • 1 star
    0.52%
SH
19 de Jun de 2020

I really loved it, it's fruitful, I firstly thought I would get bored and that it would be heavy, but It's really amazing and I already got info from it that I'll be implementing in my real life.

M
15 de Out de 2020

This course is very and practical course and has an incredible way of relaying the information and illustrating the practical application of tools and models to the real business environment.

Na lição
Launching new products and the challenge of managing their life-cycle.
At the end of this module, you will be able to: Demonstrate understanding of the product strategy concepts. Develop the factual support to define your product strategy.

Ministrado por

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    Luis Rodriguez Baptista

    Professor

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