Now that you understand where 360 video fits in the VR landscape, let's talk about what you can do to create your best pieces. That's what we're going to be doing in this module. Starting with how to write and plan your experience. The first thing you need to think through is the kind of experience you are trying to create. VR is a medium that asks you to deeply consider your audience. Who are you making this for and what do you want their experience to be? Are you trying to bring them into a story? Are you trying to give them an experience they've never had before? Or are you trying to capture a personal moment that you can revisit later? Each of these will entail different strategies. Whenever a new system is emerging, we as creators have a tendency to try to shoehorn our existing practices into it. It's just human nature but too much of this will lead to efforts that don't resonate. Like any new medium, VR will come into its own through natives thinking, the art of composing content with the unique capabilities of the medium in mind. For example, early efforts in film showed people bringing many ideas from theater. But how many movies looked like that now? In the same way, but on an even more massive scale, VR isn't just new movies or new video games. It has roots in those forms, but it's a totally new way to communicate and create. Don't be scared to experiment but try to really imagine what will best use the strengths of VR. Even though pre-production for VR is still evolving, we've learned some important things about VR that will apply to immersive projects regardless of the tools you use.