Informações sobre o curso

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Resultados de carreira do aprendiz

83%

comecei uma nova carreira após concluir estes cursos

74%

consegui um benefício significativo de carreira com este curso

17%

recebi um aumento ou promoção
Certificados compartilháveis
Tenha o certificado após a conclusão
100% on-line
Comece imediatamente e aprenda em seu próprio cronograma.
Prazos flexíveis
Redefinir os prazos de acordo com sua programação.
Aprox. 8 horas para completar
Inglês
Legendas: Inglês

Habilidades que você terá

Brand ManagementChoosing AdvisorsBrandEntrepreneurshipStrategic Management

Resultados de carreira do aprendiz

83%

comecei uma nova carreira após concluir estes cursos

74%

consegui um benefício significativo de carreira com este curso

17%

recebi um aumento ou promoção
Certificados compartilháveis
Tenha o certificado após a conclusão
100% on-line
Comece imediatamente e aprenda em seu próprio cronograma.
Prazos flexíveis
Redefinir os prazos de acordo com sua programação.
Aprox. 8 horas para completar
Inglês
Legendas: Inglês

oferecido por

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Universidade da Pensilvânia

Programa - O que você aprenderá com este curso

Classificação do conteúdoThumbs Up96%(3,208 classificações)Info
Semana
1

Semana 1

2 horas para concluir

Preparing to Launch: Essential Components

2 horas para concluir
8 vídeos (Total 74 mín.), 1 leitura, 1 teste
8 videos
1.1 The Lean Approach9min
1.2 Minimum Viable Products (MVPs)8min
1.3 Hypothesis and Preliminary Experiments4min
1.4 The Pivot3min
1.5 Making the Leap5min
1.6 The Art of the Pitch13min
(Optional) The Pitch Process: A VC's perspective. Interview with Eurie Kim, Forerunner Ventures27min
1 leituras
Module 1 PDFs of Lecture Slides10min
1 exercício prático
Module 1 Quiz: Products, Pitches and Pivots20min
Semana
2

Semana 2

2 horas para concluir

Module 2: Building the Team

2 horas para concluir
7 vídeos (Total 94 mín.), 1 leitura, 1 teste
7 videos
2.1 The Role of Early Hires8min
2.2 Goals and Motivations13min
2.3 Founder's Agreements14min
2.4 Hiring Key Management12min
2.5 Finding Technical Resources7min
2.6 Allocating Equity Among Team Members25min
1 leituras
Module 2 PDFs of Lecture Slides10min
1 exercício prático
Module 2 Quiz: Building the Founding Team20min
Semana
3

Semana 3

1 hora para concluir

Module 3: Networks, Professional Services, and Intellectual Property

1 hora para concluir
5 vídeos (Total 51 mín.), 1 leitura, 1 teste
5 videos
3.1 Mentors, Advisors, and Advisory Boards5min
3.2 Professional Services: Lawyers and Accountants5min
3.3 Intellectual Property Overview14min
3.4 Summary - Legal Forms of the Enterprise9min
1 leituras
Module 3 PDFs of Lecture Slides10min
1 exercício prático
Module 3 Quiz: Creating Networks20min
Semana
4

Semana 4

2 horas para concluir

Module 4: Branding, Strategy, and Summary

2 horas para concluir
7 vídeos (Total 107 mín.), 2 leituras, 1 teste
7 videos
4.1 About Us - Authenticity and Personality18min
4.2 Bias and Meritocracy7min
4.3 Incubators and Accelerators5min
4.4 Entrepreneurial Strategy23min
4.5 Course Wrap Up51s
(Optional) The Entrepreneur's Journey: Interview with Lindsey Stewart, Co-founder, Stringer30min
2 leituras
(Optional) Audio Interview with Big Ass Fans10min
Module 4 PDFs of Lecture Slides10min
1 exercício prático
Module 4 Quiz: Branding and the Entrepreneurial System20min

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Sobre Programa de cursos integrados Empreendedorismo

Wharton's Entrepreneurship Specialization covers the conception, design, organization, and management of new enterprises. This five-course series is designed to take you from opportunity identification through launch, growth, financing and profitability. With guidance from Wharton's top professors, along with insights from current Wharton start-up founders and financiers, you'll develop an entrepreneurial mindset and hone the skills you need to develop a new enterprise with potential for growth and funding, or to identify and pursue opportunities for growth within an existing organization....
Empreendedorismo

Perguntas Frequentes – FAQ

  • Access to lectures and assignments depends on your type of enrollment. If you take a course in audit mode, you will be able to see most course materials for free. To access graded assignments and to earn a Certificate, you will need to purchase the Certificate experience, during or after your audit. If you don't see the audit option:

    • The course may not offer an audit option. You can try a Free Trial instead, or apply for Financial Aid.

    • The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.

  • When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile. If you only want to read and view the course content, you can audit the course for free.

  • If you subscribed, you get a 7-day free trial during which you can cancel at no penalty. After that, we don’t give refunds, but you can cancel your subscription at any time. See our full refund policy.

  • Yes, Coursera provides financial aid to learners who cannot afford the fee. Apply for it by clicking on the Financial Aid link beneath the "Enroll" button on the left. You'll be prompted to complete an application and will be notified if you are approved. You'll need to complete this step for each course in the Specialization, including the Capstone Project. Learn more.

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