A very interesting and informative overview of what seems to be becoming a very important topic. The material was well organised, well presented, and useful in my workplace. Thanks Penn and Wharton - nice job all of you!

Fantastic course and instructors!

Very Good Experiance

Great introductory overview of customer analytics!

The content of the course is top notch. It was delivered perfectly on the coursera platform.Thanks.

Awesome course! Very insightful and I learned so much! The professors were also really great at explaining all the concepts!

Excellent course on customer analytics. The concepts and methodology to approach the customer analytics were explained in a very lucid and easily understandable manner. A BIG thank you for a wonderful course.

Excellent course. Topics are relevant for people looking forward in their jobs .

Top notch and relevant material. Much needed discussions on the use of modern analytics in sales and marketing. Without the mathematical intricacies of implementing the models, it gives an excellent big picture, the current trends in industry, and examples from real companies. Thank you.

Amazing resources, excellent teachers and wonderful experience

It was an amazing experience. Though the course won't provide much of a mathematical side to analytics but holds strong grounds in decision making and ways a person should think before landing upon the final decision.

It is really effective for me .Nice experience. Thank's

Great intro to descriptive, predictive and prescriptive. Good simple excel examples. Quizz questions are convoluted at times IMHO and I am PhD. (not talking about the anti-regurgitation questions. I liked those.) It hard to make quizz questions to really test knowledge... KEY concepts RFM, NPS, regression. missing: correlation matrix perhaps. would like to see a full case such as capital one or UPS. review of industry tools in descriptive was useful. Cool that you show the campus... This is my desk, this is my backyard where I had this aha moment, here is the cafeteria... :)

great course!!!!

A mix of technical stuff explained in simplified language. The Advanced Management Science bit was mind boggling. Amazing knowledge transfer.

Great course to understand the basics of customer analytics.

Adecuado y preciso.

Really good course to start with.

Professors are very engaged, content is very well structured and evaluations are fair; so long as you actively watched the video content.

Great learning experience.

Teachers are great and they keep you interested for more the whole time.

Excellent

Crisp and clear overview of customer analytics. The course has definitely increased my interest in customer analytics!

So wonderful!

Yah, this is a useful course for anyone who want to know how data is processed.

With dedication of 4 professors, you will enjoy the knowledge which you get in this course.

Very happy for the course.

Nice course!!!

Very informative and up-to-date course with many useful and applicable knowledge.