This course includes a comprehensive overview of the all the basic models that are used to analyze data concerning customer behavior. The real-life examples made it easier to relate to those theories.
Though I have worked on Customer Analytics with my previous work experiences and also on Surveys etc at George Brown College Canada, this module was more than insightful. Lots of learning to learn eh!
por Praneeth C•
very insightful for any field of business. great use of modern examples, some really blew my mind!
por Siti A F•
I enjoyed the course especially because of the real corporations's problems. Thank you professors.
por Paul B•
Great learning experience.
Teachers are great and they keep you interested for more the whole time.
por Deepankar S•
Great experience as well s learning.
I thank all the professors for their guidance and hard work .
por Siddharth K•
Best Teachers for the course. Really loved the way they were teaching. Thanks Wharton and Penn. :)
por Michael L G•
if you plan to succeed in the customer service and Marketing industry, this is the course for you.
por Kavitha S•
It was a great introductory course, explaining the various sources and methods of data collection.
por ERIK S•
Well explained on a beginner level, but with enough challenges to make it worth while
por Ravi M•
This was a terrific course. I have gained lots of insights into customer and marketing analytics.
por Deelan C•
It was a very insightful course. I will be looking for to use the learnings in the place of work
por Sean M Y•
Good foundation basis for customer analytics. Could use some more practice and practice problems.
por Ahmed S K•
Excellent course. More real world examples in every lecture would add to the learning experience.
por Tiago F T C•
A wonderful way to get the most recent insights in this vast customer analytics thematic! Useful!
por Michelle Q•
This is a great course! I really enjoyed myself, especially with Eric Bradlow! Great professors.
por Tori F•
Amazing instructors! Such an interesting course. 10/10 recommend. I learned so much! Thank you!!
por Madhumathi T•
The course was great. Thanks to the instructors who have created this course and explained well.
por Renee D•
Great class with appropriate content for senior management. I would highly recommend the course.
por gabriel g t•
Great introduction to customer analytics , very interesting investigation and practical cases
por Muhamad A M•
Outstanding experience ! At least I understand the basic of Customer Analytics and its elements.
por Rahul B•
An Excellent course with lots of real world data as examples.It was a great learning experience.
This course was a refresher for me. i like the content and the materials shared. They are worth
por Samuel F•
Excellent course, highly recommended to those who wants a complete basis on customer analytics.
por Abinash M•
Very helpful. The case studies and insights were fabulous. Looking forward to more such courses
por Hiren P•
Thank you very much for this wonderful, smart, insightful, amazing course! I loved learning it!
por Sarah S•
Excellent, very good course, good mix of qualitative and quantitative with real-world examples.