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Voltar para AI Applications in Marketing and Finance

Comentários e feedback de alunos de AI Applications in Marketing and Finance da instituição Universidade da Pensilvânia

31 classificações
11 avaliações

Sobre o curso

In this course, you will learn about AI-powered applications that can enhance the customer journey and extend the customer lifecycle. You will learn how this AI-powered data can enable you to analyze consumer habits and maximize their potential to target your marketing to the right people. You will also learn about fraud, credit risks, and how AI applications can also help you combat the ever-challenging landscape of protecting consumer data. You will also learn methods to utilize supervised and unsupervised machine learning to enhance your fraud detection methods. You will also hear from leading industry experts in the world of data analytics, marketing, and fraud prevention. By the end of this course, you will have a substantial understanding of the role AI and Machine Learning play when it comes to consumer habits, and how we are able to interact and analyze information to increase deep learning potential for your business....

Melhores avaliações

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1 — 12 de 12 Avaliações para o AI Applications in Marketing and Finance

por Abir G

7 de mai de 2022

One of the best courses to understand the application of AI in Marketing and Finance. Professors bringing in such valuable examples made this course a treat to follow. Thanks a lot, Coursera.

por Ifeoluwa E

13 de out de 2021

The lecture for week3 wasn't great. Other's were awesome and information well passed

por Ross B

26 de out de 2021

I´m giving the lower rating overall for the specialization. I completed all the required material (including peer reviews) but was still not awarded the certifcates. I placed a lot of time and effort and this is very unfair.

por Juan M F

16 de mai de 2022

AI procedures and techniques seem to be so trivial and easily applied according to these brand new approaching.

por prahlad p

28 de jan de 2022

Very basic course no maths or programming

por Gokul P

5 de out de 2021

A really good course. Was an amazing one


24 de fev de 2022

Good knowledge & examples about AI & ML

por Andrii G

9 de mar de 2022

Interesting course! Play Hard, Go Pro!

por 龚超

19 de mai de 2022


por Ajita S

22 de jan de 2022

Thank you for simplifying the concepts as much as possible! The confusion matrix is still little confusing for an individual like me who is not from a finance background. However, i had done a little more research before taking the test which did help me. Thanks again for putting this together...great learning journey!

por Dominica P

10 de jun de 2022

Great course that built upon the previous course in the specialization. I enjoyed that there was no peer review for this course, but week 3 was a bit dense for those not familiar with the credit risk sector.

por Ashutosh B

24 de abr de 2022

M​ore applications use cases in detail