Este curso faz parte do Programa de cursos integrados UI / UX Design

4.8
estrelas
1,098 classificações

Roman Jaster

53.390 já se inscreveram

oferecido por

Programa de cursos integrados UI / UX DesignInstituto de Artes da Califórnia

Informações sobre o curso

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This course is focused on the early user experience (UX) challenges of research, planning, setting goals, understanding the user, structuring content, and developing interactive sequences. While the concepts covered will translate to many kinds of interactive media (apps, digital kiosks, games), our primary focus will be on designing contemporary, responsive websites. In this course you will complete the first half of a large scale project—developing a comprehensive plan for a complex website—by defining the strategy and scope of the site, as well as developing its information architecture and overall structure. Along the way we will also discuss:
- Different job descriptions in the web design industry and where UX and UI skills fall within this spectrum
 - The difference between native apps and websites
 - The difference of agile vs. waterfall approaches
 - User personas and site personas
 - User testing

The work and knowledge in this course continues in the last course in the UI/UX Design Specialization, Web Design: Wireframes to Prototypes, where you will tackle—finally—wireframes, visual mockups, and clickable prototypes.
This is the third course in the UI/UX Design Specialization, which brings a design-centric approach to user interface (UI) and user experience (UX) design, and offers practical, skill-based instruction centered around a visual communications perspective, rather than on one focused on marketing or programming alone.

These courses are ideal for anyone with some experience in graphic or visual design and who would like to build their skill set in UI or UX for app and web design. It would also be ideal for anyone with experience in front- or back-end web development or human-computer interaction and want to sharpen their visual design and analysis skills for UI or UX.

Prazos flexíveis

Redefinir os prazos de acordo com sua programação.

Certificados compartilháveis

Tenha o certificado após a conclusão

100% on-line

Comece imediatamente e aprenda em seu próprio cronograma.

Curso 3 de 4 no

Programa de cursos integrados UI / UX Design

Nível intermediário

Aprox. 12 horas para completar

Inglês

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Habilidades que você terá

Adobe Illustrator
Adobe Indesign
Treejack

Prazos flexíveis

Redefinir os prazos de acordo com sua programação.

Certificados compartilháveis

Tenha o certificado após a conclusão

100% on-line

Comece imediatamente e aprenda em seu próprio cronograma.

Curso 3 de 4 no

Programa de cursos integrados UI / UX Design

Nível intermediário

Aprox. 12 horas para completar

Inglês

Sua empresa se beneficiaria do treinamento dos funcionários em habilidades sob demanda?

Experimente o Coursera for Business

Instrutores

Classificação do instrutor

4,91/5 (205 classificações)

Roman Jaster

Visiting Faculty, Program in Graphic Design

School of Art

67.630 aprendizes

2 Cursos

oferecido por

Instituto de Artes da Califórnia

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Programa - O que você aprenderá com este curso

Classificação do conteúdo98%(5,241 classificações)

Semana

Semana 1

1 hora para concluir

Course Overview

1 hora para concluir

4 vídeos (Total 12 mín.), 10 leituras

4 videos

Course Introduction3min

Why Peer Review? 1min

Peer Review Tips4min

How to apply feedback 2min

10 leituras

About this course2min

About the assignments3min

Required tools2min

Academic Integrity2min

Extended free trial offer from Optimal Workshop2min

About CalArts and the Program in Graphic Design3min

What is peer review?5min

Instructor Presence and Staff Support 1min

Forum Guidelines2min

Requesting Peer Reviews2min

3 horas para concluir

The User Experience Process

This week I will give you a brief overview of the user experience process that I will teach in this course sequence. We will begin by defining the term "user experience", and then briefly look at the five phases of UX design: Strategy, Outline of Scope, Sitemap, Wireframes, and Visual Mockups. I will also talk about the differences between mobile apps and websites, and the differences between waterfall and agile approaches to UX design. Lastly, I will introduce you to the main project that you will be working on in this course and the one that follows it. You’ll be starting your first assignment at the end of the week. Last, here's something to keep in mind this week: “Design is not just what it looks like and feels like. Design is how it works.”—Steve Jobs

3 horas para concluir

9 vídeos (Total 39 mín.), 5 leituras, 2 testes

9 videos

Introduction to Week 11min

Defining the term "user experience"4min

User-centric design3min

What could possibly go wrong?4min

The UX Phases (part 1)4min

The UX Phases (part 2)3min

Waterfall vs. Agile4min

Web vs. App7min

Project Ideas: Alyson and Bradley5min

5 leituras

Job Titles in the Web Industry7min

About Web vs. App optional quiz1min

Project Brief5min

Try it yourself: Research existing restaurants15min

A Final Thought for the Week1min

1 exercício prático

Web vs. App30min

Semana

Semana 2

3 horas para concluir

Asking Good Questions: Determining Strategy

This week is all about strategy. We will talk about how to conduct research in the beginning of a project. And I will tell you about the importance of defining a target audience for your website. We’ll also discuss how to determine user needs and client needs. The strategy that you develop in this first step in the UX process will influence all decisions you make further down the line. That’s why it’s so important to take the time and think about what you want to accomplish, what the goals are, and how they might be measured when the project launches.

3 horas para concluir

8 vídeos (Total 90 mín.), 5 leituras, 1 teste

8 videos

Introduction to Week 21min

User Research2min

Inspiration4min

Analytics5min

User Needs and Client Needs7min

Target Audience7min

Strategy: Alyson and Bradley16min

Interview with Craig Cooke: Determining success45min

5 leituras

Inspirational Websites20min

Try it yourself: User research methods15min

Example User and Client Needs: Pasadena Conservatory2min

User Personas10min

A Final Thought for the Week1min

Semana

Semana 3

3 horas para concluir

What is in and What is Out: Outlining Scope

3 horas para concluir

6 vídeos (Total 65 mín.), 2 leituras, 1 teste

Semana

Semana 4

3 horas para concluir

Getting your Ducks in a Row: The Sitemap

Welcome to the last week of this course. With your outline of scope in hand, you will now learn how to transform the content and functionality requirements determined last week into a navigable structure. This structure will be visualized by something called a sitemap. I’ll tell you all about sitemaps and how to create them. Along the way we will also define the term "information architecture". And I will introduce a tool called TreeJack, which will enable you to test your site map on actual users.

3 horas para concluir

10 vídeos (Total 43 mín.), 5 leituras, 1 teste

10 videos

Introduction to Week 445s

Introduction to Sitemaps2min

Information Architecture1min

Sitemap Concerns8min

Sitemapping: an annotated process5min

Sitemap Elements3min

Sitemap Example2min

Treejack Introduction3min

Treejack Analysis5min

Sitemap: Alyson and Bradley10min

5 leituras

My Stuff or Your Stuff?5min

Try it Yourself: Test your sitemap using Treejack30min

Other UX tools from Optimal Workshop5min

Next Steps2min

A Final Thought for the Week1min

Avaliações

4.8

224 avaliações

5 stars
84,97%
4 stars
11,38%
3 stars
2,55%
2 stars
0,91%
1 star
0,18%

Principais avaliações do WEB DESIGN: STRATEGY AND INFORMATION ARCHITECTURE

por J19 de out de 2020

Excellent course! Gave me a broader view on web design and what we have to do to plan ahead before any design.

Very well crafted and excellent teacher

por NL8 de nov de 2020

Excellent course. Very well taught. The course videos were informative and well prepared. The course assignments reflected the course videos. Thank You !

por DK26 de ago de 2020

Great course, very informative! Having a project was extremely helpful, and is something most courses lack. I strongly recommend this course!

por PS18 de out de 2020

A very clear and concise manner of introducing the concepts. Would highly recommend to someone who is at the beginner stage and wants to enter the world of UX and web design.

Visualizar todas as avaliações

Sobre Programa de cursos integrados UI / UX Design

The UI/UX Design Specialization brings a design-centric approach to user interface and user experience design, and offers practical, skill-based instruction centered around a visual communications perspective, rather than on one focused on marketing or programming alone. In this sequence of four courses, you will summarize and demonstrate all stages of the UI/UX development process, from user research to defining a project’s strategy, scope, and information architecture, to developing sitemaps and wireframes. You’ll learn current best practices and conventions in UX design and apply them to create effective and compelling screen-based experiences for websites or apps.

User interface and user experience design is a high-demand field, but the skills and knowledge you will learn in this Specialization are applicable to a wide variety of careers, from marketing to web design to human-computer interaction. Learners enrolled in the UI/UX Design Specialization are eligible for an extended free trial (1 month) of a full product suite of UX tools from Optimal Workshop. Details are available in Course 3 of the Specialization, Web Design: Strategy and Information Architecture.

Perguntas Frequentes – FAQ

Quando terei acesso às palestras e às tarefas?
O acesso a palestras e tarefas depende do tipo de inscrição. Se você participar de um curso como ouvinte, você poderá ver quase todo o conteúdo do curso gratuitamente. Para acessar tarefas valendo nota e obter um Certificado, você precisará adquirir a experiência do Certificado, durante ou após a participação como ouvinte. Se você não vir a opção de participar como ouvinte:
o curso pode não oferecer essa opção. Você pode experimentar um teste gratuito ou solicitar o auxílio financeiro.
Em vez disso, o curso pode oferecer 'Curso completo, sem Certificado'. Com esta opção, é possível ver todo o conteúdo do curso, enviar as avaliações necessárias e obter uma nota final. Isso também significa que você não poderá comprar uma experiência de Certificado.
O que recebo ao me inscrever nesta Especialização?
Quando você se inscreve no curso, tem acesso a todos os cursos na Especialização e pode obter um certificado quando concluir o trabalho. Seu Certificado eletrônico será adicionado à sua página de Participações e você poderá imprimi-lo ou adicioná-lo ao seu perfil no LinkedIn. Se quiser apenas ler e assistir o conteúdo do curso, você poderá frequentá-lo como ouvinte sem custo.
Existe algum auxílio financeiro disponível?
Sim. Em programas de aprendizado selecionados, você pode solicitar auxílio financeiro ou uma bolsa de estudos caso não consiga pagar a taxa de inscrição. Se o auxílio financeiro ou bolsa de estudos estiver disponível para a seleção do seu programa de aprendizado, você encontrará um link para se inscrever na página de descrição.
What tools or software will I need to complete this course?
Since this is a graphic design course, to complete the assignments you will need access to a desktop or laptop computer with the appropriate software installed. You can't really do graphic design work properly on a smartphone or tablet. Adobe CC software is recommended for these courses, but alternatives are available. Software will be reviewed in greater detail in the first week of the course.

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Web Design: Strategy and Information Architecture

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