Informações sobre o curso
4.8
2,139 classificações
448 avaliações
Programa de cursos integrados
100% online

100% online

Comece imediatamente e aprenda em seu próprio cronograma.
Prazos flexíveis

Prazos flexíveis

Redefinir os prazos de acordo com sua programação.
Nível iniciante

Nível iniciante

Horas para completar

Aprox. 8 horas para completar

Sugerido: 4 weeks of study, 1-3 hours/week...
Idiomas disponíveis

Inglês

Legendas: Inglês

O que você vai aprender

  • Check

    Conduct a peer-reviewed typesetting exercise

  • Check

    Design of a full-scale typographic poster

  • Check

    Explore how typefaces tell stories and understand the historic evolution

  • Check

    Review the terminology and measuring system used to describe type

Habilidades que você terá

Adobe IndesignHistoryCreativityGraphics
Programa de cursos integrados
100% online

100% online

Comece imediatamente e aprenda em seu próprio cronograma.
Prazos flexíveis

Prazos flexíveis

Redefinir os prazos de acordo com sua programação.
Nível iniciante

Nível iniciante

Horas para completar

Aprox. 8 horas para completar

Sugerido: 4 weeks of study, 1-3 hours/week...
Idiomas disponíveis

Inglês

Legendas: Inglês

Programa - O que você aprenderá com este curso

Semana
1
Horas para completar
1 hora para concluir

Week 1: Talking Type

This week, we’ll take an up-close look at typefaces, both as physical artifacts and as works of design. 
We will study the formal elements that define and give character to type, and understand where they came from and why they look the way they do. We will review the terminology and measuring system used to describe type, and look at the way the form and proportion of letters relate to the practical concerns of selecting and combining typefaces. The week will wrap up with a graded quiz....
Reading
6 vídeos (total de (Total 21 mín.) min), 5 leituras, 2 testes
Video6 videos
Font versus Typeface4min
Stroke and Proportion4min
Type Anatomy2min
Measuring Type3min
Choosing a Typeface4min
Reading5 leituras
About this Course5min
About the Assignments5min
Course Tools5min
Additional Resources10min
Reviewing key terms5min
Quiz2 exercícios práticos
Type Terms12min
Describing Type20min
Semana
2
Horas para completar
2 horas para concluir

Week 2: Typefaces and their Stories

This week, we’ll explore the way typefaces express connotative meaning—tell stories—through their association with different time periods, aesthetics, and ideas. Through six short case studies, we 
will look at the way a typeface’s connotations are shaped by its context, understand the historic evolution of typographic forms, and familiarize ourselves with the way typefaces are classified. You’ll extend 
your exploration through some independent research into a typeface of your choosing....
Reading
7 vídeos (total de (Total 26 mín.) min), 2 leituras, 1 teste
Video7 videos
Bembo: Humanist Letters3min
Didot: Enlightened Refinement3min
Clarendon: Type for the Masses3min
Futura: the Typographic Avant-Garde4min
Helvetica: International Modern3min
Scala Sans: Typographic Remix3min
Reading2 leituras
Prepare Yourself1min
Research Sources5min
Semana
3
Horas para completar
2 horas para concluir

Week 3: Putting Type to Work

This week, we will engage the visual principles and conventions of typesetting. We will look at how the spaces between letters, lines, and blocks of type can be manipulated to refine the appearance and control the meaning of type. We’ll explore the ways typographic hierarchy and grid systems can further organize and clarify type. And we’ll survey the rules and conventions that can add polish to your typesetting. You’ll apply your skills and knowledge in a peer-reviewed typesetting exercise at the end 
of the week....
Reading
6 vídeos (total de (Total 26 mín.) min), 1 teste
Video6 videos
Typographic Space5min
Page Space5min
The Grid4min
Creating Hierarchy3min
Typographic Conventions5min
Semana
4
Horas para completar
3 horas para concluir

Week 4: Making Meaningful Type

In our final week, we’ll examine the ways typographic form can dramatically shape the meaning of written language. We’ll survey and analyze possibilities for type treatments—from subtle typesetting choices
 to dramatic manipulations—by looking at examples of expressive and unconventional typography. At the end of the week, you’ll bring together and apply everything you have learned in this course in the 
design of a full-scale typographic poster....
Reading
4 vídeos (total de (Total 17 mín.) min), 1 leitura, 1 teste
Video4 videos
Typesetting with Expression5min
Beyond Typesetting4min
The Typographic Poster4min
Reading1 leituras
Course Credits2min
4.8
448 avaliaçõesChevron Right
Direcionamento de carreira

29%

comecei uma nova carreira após concluir estes cursos
Benefício de carreira

83%

consegui um benefício significativo de carreira com este curso

Melhores avaliações

por JCJul 29th 2018

Loved that the main typeface study was carried out throughout this course. Loved beginning with the writing assignment and then evolving into a full on typographic poster. Very fun and informative

por HYAug 24th 2016

This course was even better than the previous course of the specialization. It explains historical, technical part of the typography and assignments were very well related. Well designed course.

Instrutores

Avatar

Anther Kiley

Faculty, Program in Graphic Design
School of Art

Sobre California Institute of the Arts

CalArts has earned an international reputation as the leading college of the visual and performing arts in the United States. Offering rigorous undergraduate and graduate degree programs through six schools—Art, Critical Studies, Dance, Film/Video, Music, and Theater—CalArts has championed creative excellence, critical reflection, and the development of new forms and expressions. ...

Sobre o Programa de cursos integrados Graphic Design

Graphic design is all around us, in a myriad of forms, both on screen and in print, yet it is always made up of images and words to create a communication goal. This four-course sequence exposes students to the fundamental skills required to make sophisticated graphic design: process, historical context, and communication through image-making and typography. The sequence is completed by a capstone project that applies the skills of each course and peer feedback in a finished branding project suitable for a professional portfolio. The goal of this specialization is to equip learners with a set of transferable formal and conceptual tools for “making and communicating” in the field of graphic design. This core skill set will equip learners for formal studies in graphic design, and a starting point for further work in interface design, motion graphics, and editorial design....
Graphic Design

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