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Legendas: Francês, Português (Brasil), Russo, Inglês, Espanhol

Resultados de carreira do aprendiz

57%

comecei uma nova carreira após concluir estes cursos

64%

consegui um benefício significativo de carreira com este curso
Certificados compartilháveis
Tenha o certificado após a conclusão
100% on-line
Comece imediatamente e aprenda em seu próprio cronograma.
Prazos flexíveis
Redefinir os prazos de acordo com sua programação.
Aprox. 25 horas para completar
Inglês
Legendas: Francês, Português (Brasil), Russo, Inglês, Espanhol

oferecido por

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UNSW Sydney (Universidade de Nova Gales do Sul)

Programa - O que você aprenderá com este curso

Classificação do conteúdoThumbs Up98%(9,896 classificações)Info
Semana
1

Semana 1

4 horas para concluir

What is Transmedia Storytelling?

4 horas para concluir
22 vídeos (Total 131 mín.), 13 leituras
22 videos
Professional advice on getting started4min
Graduate Certificate and Master of Visualisation, Simulation, and Immersive Design2min
Brian Seth Hurst - Conspiracy for Good11min
Susan Bonds - Why so serious? Transmedia promotion for The Dark Knight7min
Henry Jenkins - The Matrix. An example of a transmedia world3min
Mikey Leung - The Darwin Aboriginal Art Fair10min
Scott Snibbe - Biophilia, a transmedia story of music, technology and nature2min
Key Concept - What is transmedia storytelling?12min
An industry perspective of transmedia storytelling7min
Henry Jenkins - The benefits of a transmedia approach2min
Henry Jenkins - The importance of collaboration in the creative process2min
Commercialism11min
Copyright and transmedia storytelling2min
Geoffrey Long - The future of the term 'transmedia'2min
Henry Jenkins - What defines a successful transmedia project?1min
Key Concept - The anatomy of story15min
Henry Jenkins - How a transmedia strategy enriches a story3min
Tom Ellard - Important elements of story6min
Tom Ellard - Story structure and the hero’s journey3min
Tom Ellard - The role of memory, imagery and emotion in understanding story5min
Henry Jenkins - World building4min
13 leituras
Course Overview5min
Important note about the assignments in the course5min
Join the transmedia storytelling MOOC community!5min
Meet your academic instructors5min
Meet our industry partner - X Media Lab5min
Meet the industry contributors10min
Learn how immersive and visualisation technologies are changing storytelling10min
Special thanks and acknowledgements5min
Key points to remember from this lesson5min
Module 1 Lesson 2 Useful links and resources30min
Key points to remember from this lesson5min
Module 1 Lesson 3 Useful links and resources30min
Key points to remember from this lesson5min
Semana
2

Semana 2

5 horas para concluir

Creative Ideas Generation - Building a Storyworld

5 horas para concluir
17 vídeos (Total 100 mín.), 8 leituras, 1 teste
17 videos
Narrative and story4min
Charles Santoso - Six word stories1min
Key Concept - Three tools for creating content7min
Developing and communicating ideas6min
Charles Santoso - Conceptual blending8min
Stuart Samuels - What is an idea?6min
Key Concept - Developing your conceptual story idea with content6min
The importance of a strong central narrative8min
Charles Santoso - Creativity techniques4min
Sergio Paez - The role of visual storytelling3min
Mikey Leung - Planning and testing your story3min
Key Concept - Working creatively in storyworlds by using constraints3min
Building a storyworld6min
Charles Santoso - Storytelling and seed ideas9min
Susan Bonds - The process of developing a transmedia story7min
Mikey Leung - Using storyworlds in transmedia social campaigns3min
8 leituras
Module 2 Lesson 1 Useful links and resources30min
Key points to remember from this lesson5min
Module 2 Lesson 2 Useful links and resources30min
Key points to remember from this lesson5min
Module 2 Lesson 3 Useful links and resources30min
Key points to remember from this lesson5min
Module 2 Lesson 4 Useful links and resources30min
Key points to remember from this lesson5min
Semana
3

Semana 3

4 horas para concluir

Understanding a Transmedia Audience

4 horas para concluir
13 vídeos (Total 68 mín.), 6 leituras, 1 teste
13 videos
Audience in transmedia storytelling7min
Connecting audience with story6min
Henry Jenkins - The collective intelligence of a transmedia audience4min
Key Concept - Understanding the audience using ethnography3min
The changing nature of audience4min
Mikey Leung - Identifying and engaging your audience2min
Henry Jenkins - Developing strategy for engaging multiple types of audience5min
John McGhee - Identifying and understanding user groups for virtual reality (VR) medical visualisations7min
Key Concept - Understanding the audience using participatory design5min
Mikey Leung - The potential of transmedia storytelling for audience engagement2min
Maya Zuckerman - Rapid prototyping2min
Cindi Drennan - The Departure. A case study of engaging a community in participatory design6min
6 leituras
Module 3 Lesson 1 Useful links and resources30min
Key points to remember from this lesson5min
Module 3 Lesson 2 Useful links and resources30min
Key points to remember from this lesson5min
Module 3 Lesson 3 Useful links and resources30min
Key points to remember from this lesson5min
Semana
4

Semana 4

4 horas para concluir

The Transmedia User Experience

4 horas para concluir
12 vídeos (Total 66 mín.), 6 leituras, 1 teste
12 videos
Tracey Taylor - Group interactive experiences4min
Henry Jenkins - Orientation. Unifying a transmedia story experience3min
Key Concept - Getting a grip on experience11min
Tom Ellard - Advice about audience engagement2min
Catherine Fargher - Evaluating user engagement5min
Key Concept - Designing the transmedia user journey7min
Henry Jenkins - Continuity and expectation in the transmedia user experience3min
Designing cohesive experiences for multiple audiences11min
Tom Ellard - Translating stories across different media1min
Steve Peters - Ethics in transmedia storytelling2min
Catherine Fargher - Designing for participation4min
6 leituras
Module 4 Lesson 1 Useful links and resources30min
Key points to remember from this lesson5min
Module 4 Lesson 2 Useful links and resources30min
Key points to remember from this lesson5min
Module 4 Lesson 3 Useful links and resources30min
Key points to remember from this lesson5min

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