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Voltar para The Cycle: Management of Successful Arts and Cultural Organizations

Comentários e feedback de alunos de The Cycle: Management of Successful Arts and Cultural Organizations da instituição Universidade de Maryland, College Park

556 classificações
145 avaliações

Sobre o curso

What makes a successful arts and cultural organization? Led by DeVos Institute Chairman Michael M. Kaiser and President Brett Egan, this course will introduce you to a management theory called the Cycle which supports thriving arts and cultural organizations. Learning from our work with managers from over 80 countries around the world, the DeVos Institute developed the Cycle as a simple, but powerful tool to assist managers in their effort to respond to an increasingly complex environment and propel their institutions to excellence. The Cycle explains how great art and strong marketing can create a family of supporters, who in turn help the organization produce the revenue required to support even more great art the next year. The Institute has seen the Cycle work in performing and presenting organizations, as well as museums, arts schools, and other nonprofit endeavors like service organizations, historical societies, public libraries, university programs, advocacy organizations, botanical gardens, and zoos. By taking this course, you will learn: • the importance of bold, exciting, and mission-driven programming in an organization; • how long-term artistic planning can help an organization produce this work; • how an organization can aggressively market that programming and the institution behind it to develop a family of supporters - including ticket buyers, board members, donors, trustees and volunteers; • how an organization can cultivate and steward this family to build a healthy base of earned and contributed income; and • how an organization can reinvest that income into increasingly ambitious programming year after year. All course material is available upon enrollment for self-paced learners. New scheduled sessions begin each month. For more information about the DeVos Institute's work, visit

Melhores avaliações


19 de mai de 2018

The Cycle was an eye-opener in many ways. I always thought Arts Management required more artistic intuition than management knowledge, but this framework gave me a whole new perspective.


1 de set de 2018

This course is really useful for people related to Art and Culture Management fields, it provides with useful techniques and ideas, particularly regarding marketing and fundraising.

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76 — 100 de 143 Avaliações para o The Cycle: Management of Successful Arts and Cultural Organizations

por Meaghan W

14 de out de 2020

Michael Kaiser is brilliant and this FREE COURSE is an incredibly valuable gift to the arts community.

por HARB H

17 de dez de 2021

How can I get my Certificate of The Cycle: Management of Successful Arts and Cultural Organizations

por Dana A

23 de dez de 2017

Whether you're a newbie or a seasoned administrator, you can't go wrong by investing in this course.

por Pia D

9 de jun de 2022

Easy digestable bytes of theory, with practical real life examples to supplement. Enjoyed learning!

por Gili S

10 de out de 2019

Excellent course, interesting and very informative.

I am learning a lot and enjoying this process.

por John O

7 de set de 2017

An excellent, detailed and speedy introduction to the art of fundraising for cultural oganisations

por Hind E O

12 de ago de 2018

Very helpful course, rich with examples and case studies. All what we need as Cultural Managers!

por William T M

16 de mai de 2020

Great insight on how to run an arts organization. Recommended to everyone doing arts projects

por Sara M

18 de fev de 2019

I recommend it to anyone interested in building a career in cultural non-profit organization!

por Kaeli

2 de jun de 2017

Absolutely amazing class. Possibly the most useful MOOC I have ever taken. Highly recommend!

por Julianna B

16 de mai de 2017

Great introduction to arts management. Complete information to run a successful art season.

por Fusi O

12 de abr de 2018

Very solid course... changed my approach with planning and delivering an arts programme

por Marco F

31 de mar de 2018

It was a useful course to understand the filed of the arts with another perspective.

por Margaret S

13 de jan de 2019

The most important class you can take if working for a not-for-profit institution

por Sandie L L G

29 de jun de 2020

It was a very interesting approach and the course provided some great materials.

por Timothy T

8 de jun de 2020

This course is very well designed and organized. Learning was easy and engaging.

por Luisa F Z M

24 de mai de 2022

It's very easy to understand, very clear and aplicable for most institutions.

por Andrea C

23 de mar de 2022

A very competitive course, great tools for arts organizations professionals.

por Retisha P

5 de out de 2020

Very easy and educational.

I will surely use this knowledge in my next job

por Dasa S

6 de jun de 2020

This is a really useful course for anyone working in the arts.

por Natalia

14 de dez de 2017

Great course for small but fast-growing arts organizations!

por Taremeredzwa T C

22 de jan de 2017

Absolute clarity on arts management. Very straight forward.

por Gary F M

9 de jan de 2017

Very important ground work, for further study. Invaluable!

por Δέσποινα Π

27 de mar de 2021

Interesting and insightful! Really to-the-point lectures.

por Molly G

27 de mai de 2017

Fantastic! I would recommend this to all arts managers.