The foundation for this course lies with unique synergies between pioneering research, teaching, and social initiatives through the Subsistence Marketplaces Initiative. Unique to this approach is a bottom-up understanding of the intersection of poverty and the marketplace. The goals of this course are to help you develop an understanding of marketplace activity in the radically different context of subsistence where much of humanity resides and survives, and for you to design solutions that can be implemented by individuals, businesses, and social enterprises through economically, ecologically, and socially sustainable products for subsistence marketplaces.
oferecido por
Universidade de Illinois em Urbana-ChampaignUniversidade de Illinois em Urbana-Champaign
Programa - O que você aprenderá com este curso
Semana
11 hora para concluir
Course Orientation
You will become familiar with the course, your classmates, and our learning environment. The orientation will also help you obtain the technical skills required for the course.
1 vídeo ((Total 2 mín.)), 5 leituras, 1 teste
1 vídeos
5 leituras
Course Orientation10min
Syllabus10min
About the Discussion Forums10min
Updating Your Profile10min
Social Media10min
1 exercício prático
Orientation Quiz10min
6 horas para concluir
Introduction to Subsistence Marketplaces Approach
In this module you will learn about the bottom-up approach to the study of subsistence marketplaces. The module will also discuss cognitive predilections engendered by low-income and low-literacy in subsistence marketplaces.
7 vídeos ((Total 53 mín.)), 3 leituras, 5 testes
7 videos
Lesson 1-1.2 A Day in the Life of a Rural Homemaker7min
Lesson 1-1.3 A Day in the Life of a Family5min
Lesson 1-2.1 Thinking in Subsistence Marketplaces12min
Module 1 Live Session: January 18, 201410min
Module 1 Summary: June 16, 20142min
Module 1 Summary: January 20152min
3 leituras
Module 1 Overview10min
Lesson 1-1 Readings10min
Lesson 1-2 Readings10min
3 exercícios práticos
Lesson 1-1 Practice Quiz4min
Lesson 1-2 Practice Quiz4min
Module 1 Quiz20min
Semana
26 horas para concluir
Consumers and Entrepreneurs in Subsistence Marketplaces
In this module you will learn about emotions and coping behaviors in subsistence marketplaces. The module will also expose you to the life circumstances of consumers and entrepreneurs in subsistence marketplaces.
7 vídeos ((Total 41 mín.)), 3 leituras, 5 testes
7 videos
Lesson 2-1.2 A Day in the Life of an Urban Homemaker5min
Lesson 2-2.1 Subsistence Consumers and Entrepreneurs9min
Lesson 2-2.2 A Day in the Life of an Urban Shopkeeper6min
Lesson 2-2.3 A Day in the Life of a Rural Shopkeeper7min
Module 2 Live Session: January 25, 20145min
Module 2 Summary: June 23, 20142min
3 leituras
Module 2 Overview10min
Lesson 2-1 Readings10min
Lesson 2-2 Readings10min
3 exercícios práticos
Lesson 2-1 Practice Quiz4min
Lesson 2-2 Practice Quiz4min
Module 2 Quiz20min
Semana
37 horas para concluir
Exchanges and Needs in Subsistence Marketplaces
In this module you will learn about unique aspects that characterize marketplace interactions between buyers and sellers in subsistence marketplaces. You will also learn about understanding needs and markets in subsistence marketplaces.
6 vídeos ((Total 106 mín.)), 4 leituras, 5 testes
6 videos
Lesson 3-1.2 Shakti Rising52min
Lesson 3-2.1 Needs/Products, Relationships, and Markets in Subsistence Marketplaces11min
Lesson 3-2 Virtual Immersion Slideshow3min
Module 3 Live Session: February 1, 201426min
Module 3 Summary: June 30, 20141min
4 leituras
Module 3 Overview10min
Lesson 3-1 Readings10min
Lesson 3-2 Readings10min
Lesson 3-2 Virtual Immersion Exercise: Instructions10min
3 exercícios práticos
Lesson 3-1 Practice Quiz4min
Lesson 3-2 Practice Quiz4min
Module 3 Quiz20min
Semana
47 horas para concluir
Gaining Marketplaces Insights
In this module you will learn about gaining marketplace insights in subsistence marketplaces. You will also learn about environmental issues in subsistence marketplaces.
16 vídeos ((Total 137 mín.)), 3 leituras, 5 testes
16 videos
Lesson 4-1.2 Rural Conversation and Observation14min
Lesson 4-1.3 Urban Conversation and Observation15min
Field Immersion Clip 16min
Field Immersion Clip 212min
Field Immersion Clip 33min
Field Immersion Clip 43min
Field Immersion Clip 53min
A Visit to Tribal Communities in Tanzania2min
A Rural Community in Argentina2min
A Day in the Life of an Artisan in Mendoza, Argentina3min
Lesson 4-2.1 Local Environments in Subsistence Marketplaces9min
Lesson 4-2.2 Environmental Issues in Urban Subsistence Marketplaces4min
Lesson 4-2.3 Environmental Issues in Rural Subsistence Marketplaces3min
Module 4 Live Session: February 8, 201429min
Module 4 Summary: July 7, 20146min
3 leituras
Module 4 Overview10min
Lesson 4-1 Readings10min
Lesson 4-2 Readings10min
3 exercícios práticos
Lesson 4-1 Practice Quiz4min
Lesson 4-2 Practice Quiz4min
Module 4 Quiz20min
Semana
57 horas para concluir
Identifying Needs and Generating Ideas
In this module you will learn about understanding needs in subsistence contexts. You will also learn about a structured approach to generating ideas for addressing the needs in subsistence marketplaces.
8 vídeos ((Total 94 mín.)), 5 leituras, 5 testes
8 videos
Lesson 5-1.2 Shakti Rising52min
Lesson 5-2.1 Generating Ideas and Designing Solutions12min
Lesson 5-2 Idea Generation Exercise Slideshow – Water2min
Lesson 5-2 Idea Generation Exercise Slideshow – Plowing1min
Lesson 5-2 Idea Generation Exercise Slideshow – Technology Solutions1min
Module 5 Live Session: February 15, 20144min
Module 5 Summary: July 14, 20143min
5 leituras
Module 5 Overview10min
Lesson 5-1 Readings10min
Lesson 5-2 Readings10min
Additional Resource: Examples of Needs Served10min
Lesson 5-2 Idea Generation Immersion Exercise: Instructions10min
3 exercícios práticos
Lesson 5-1 Practice Quiz4min
Lesson 5-2 Practice Quiz4min
Module 5 Quiz20min
Semana
66 horas para concluir
Evaluating Ideas and Designing Solutions
In this module you will learn about evaluating ideas and designing various aspects of the chosen solution.
4 vídeos ((Total 37 mín.)), 3 leituras, 5 testes
4 videos
Lesson 6-2.1 Designing, Communicating and Delivering the Value Proposition11min
Module 6 Live Session: February 22, 20145min
Module 6 Summary: July 21, 20146min
3 leituras
Module 6 Overview10min
Lesson 6-1 Readings10min
Lesson 6-2 Readings10min
3 exercícios práticos
Lesson 6-1 Practice Quiz4min
Lesson 6-2 Practice Quiz4min
Module 6 Quiz20min
Semana
76 horas para concluir
Crafting an Enterprise Plan
In this module you will learn about how to craft a detailed enterprise plan for sustainably delivering a solution in subsistence marketplace.
9 vídeos ((Total 53 mín.)), 3 leituras, 5 testes
9 videos
Lesson 7-2.1 Designing Elements of Enterprise Plan – Case Study of Marketplace Literacy Project7min
Emmanuel Ole Kokan Masaai, Pastoralist Society4min
Ramadhani Kupaza, OIKOS East Africa3min
Peter Luswata, Uganda Rural Community Support Foundation2min
Jeannine Koninckx1min
Philip Fairweather, Bethel New Life Small Business Development Center2min
Professor Tejinder Sharma, Kurukshetra University2min
Module 7 Live Session: March 1, 201419min
3 leituras
Module 7 Overview10min
Lesson 7-1 Readings10min
Lesson 7-2 Readings10min
3 exercícios práticos
Lesson 7-1 Practice Quiz4min
Lesson 7-2 Practice Quiz4min
Module 7 Quiz20min
Semana
84 horas para concluir
Course Summary and Conclusion
In this module we will recapitulate some key concepts we have learned in the course and offer concluding thoughts.
3 vídeos ((Total 52 mín.)), 2 leituras, 4 testes
3 videos
Lesson 8-1.1 Summary11min
Lesson 8-2.1 Concluding Insights and Perspectives18min
Module 8 Live Session: March 8, 201422min
2 leituras
Module 8 Overview10min
Lesson 8-1 and 8-2 Readings10min
3 exercícios práticos
Lesson 8-1 Practice Quiz4min
Lesson 8-2 Practice Quiz4min
Module 8 Quiz20min
4.5
6 avaliaçõesPrincipais avaliações do Mercados de Subsistência
great learning, very useful for my PhD work, Thanks to Madhu Sir and whole team for designing such a comprehensive and timely course.
Instrutores
Madhu Viswanathan
Diane and Steven N. Miller Professor in BusinessDepartment of Business Administration
Sobre Universidade de Illinois em Urbana-ChampaignUniversidade de Illinois em Urbana-Champaign
The University of Illinois at Urbana-Champaign is a world leader in research, teaching and public engagement, distinguished by the breadth of its programs, broad academic excellence, and internationally renowned faculty and alumni. Illinois serves the world by creating knowledge, preparing students for lives of impact, and finding solutions to critical societal needs.
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