I use limited social media personally but this introductory course introduced some popular ones and techniques that I hadn't thought of yet. The peer review assignments was obviously nerve racking for some as you don't know when your assignment will be graded but I did enjoy its incorporation to the class.

good course, well explained, easy to understand and not tedious. It is important to know that the internet has evolved and therefore, to have it present in the companies, no matter how small they are, having a good digital marketing will lead us to the success of our company. I really enjoyed the course :)

I learned a lot from this course. I am so impressed with setting up SMART goals that are measurable and achievable. I also learned that a company also needs to understand the customer's needs and journey. Thank you, COURSERA, DOST Philippines, and Anke! This course is extremely helpful in this digital era!

I love Anke! Such a passion to share her knowledge and help others succeed! I own a small online vintage shop along with my partner, and I love how she breaks it down for the big businesses, but then also gives it how it is for the smaller guys doing it on their own!

Thank you Anke!

- Topher with The Bazaar

Very Interesting Video tutorials and well structured course content for anyone to understand the basics of Social Media Marketing. I did benefit from this course and I intent to do the other 4 parts of Social Media Marketing program too so that I understand the other aspects of Social Media Marketing too.

Very engaging class. Detailed information about the current social media landscape and how to approach it from the business side. If you are a personal user of social media and want to learn about social media for business then definitely worth spending the time to learn about the opportunities available.

Muchas gracias por el conocimiento que me compartieron de verdad ya tengo claro muchos conceptos que ni siquiera se me pasaba por mi mente y ya puedo hablar con mas propiedad , ya puedo identificar cual es la red social que necesito para promover mis intereses, el curso es muy bueno

gracias, mil gracias.

G​reat course. Good explanations on the different topics and the quizzes are very helpful to know how much you understood. The instructors are great and it's easy to follow along. You definitely need some experience in ads manager and listen carefully if you want to achive the associate certificate.

I loved this course!!! I learned an incredible amount in a short time. The course structure was amazing, helping me to move through the material easily and absorb it extremely well. Loved the teacher! She was probably the best teacher I have ever had, which made the course very pleasurable to take.

truth be told! ! I really enjoyed this course with all my heart. I had so much love for it, because it taught more about different landscapes of social media marketing and which platform is best suited for different business models. Now i know what's needed in order to run an online business

Muy completo, aprendi a definir un publico objetivo, a entender un metodo para encontrarlo, y que metricas crear y usar para medir la efectividad del proceso. Entendi mejor como funciona el marketing, y una de sus mas lindas definiciones, " el arte y la ciencia de vender productos y servicios"

Good foundational info on what it takes to become a social media marketer. I've learned that each platform has it's purpose for the type of social media marketing you want to do and that their are a wide variety of platforms out there that I've not explored yet that will help me in the future.

Highly detailed content. Very good course to get you familiar with common social media accounts, and what their target audiences are. How to create a SMART goal and set your Key Performance Indicators. How to create policies in regards to employee's posting content onto social media and blogs.

The first course in the Social Media Marketing certification provided a lot of information, resources and hands-on experience via projects in order to prepare a person for digital marketing. I appreciate that the course had multiple ways of representing the materials and showcasing knowledge.

I feel honoured to be a part of this Course. The Instructor is very informative and makes it easy to understand what social media marketing is all about. I highly reccomend this course to anyone who's interested in a social media marketing career. Thank you, Coursera for your amazing quality!

I really learned a lot! There were a lot of hands-on exercises that encouraged me to really think about what has been taught. I understood it clearly, too. Thank you so much for this! I encourage those that are thinking about whether or not to try this course, GO FOR IT. It's worth your time.

I have been doing digital marketing the wrong way until I took this course which is an eye opener to anyone who want to advance in his/her career in digital marketing. Thanks to Anke for the wonderful course put together and made so simple to understand and practice. I really enjoyed it!!!!

After taking this course, I realized there's a lot more to Social Media Marketing than just posting things here and there on Social Media channels. I really enjoyed the instructor's style of presentation. She was thorough and broke down the content into manageable, understandable chunks.

I am grateful for Coursera that has given me an opportunity to have a financial aid and study this course. I believe all materials were useful and essential for my understanding of how Social Media Marketing works and why businesses need to know and apply in their work. Highly recommended!

This is a FANTASTIC course. It is packed with relevant information. Anke Audenaert skillfully shares her mastery to help students clearly understand this complex subject. Lessons progress step-by-step and carefully outline in detail what is needed to be an effective social media marketer.

Excellent course, clear, concise and with many examples and practices. Anke is a very good instructor, enthusiastic and I like the way she explains.

Excelente curso, claro, conciso y con muchos ejemplos y practicas. Anke es muy buena instructora, entusiasta y me gusta su forma de explicar.

I'm abdifatah heydar from Somalia This course was really interesting. Because they started with the basics, it was really understandable fabulous. Furthermore, the assignments helped me to put the theory into practice which was really helpful to me thanks for our instructor and Facebook.

This was a great start for anyone, but I think more so for the very reluctant social media user such as myself. I have shied away from this since it all began, but can fight it no longer. I do need to know how to use these platforms and how they work. I am actually enjoying this course!

As a beginner of Social Media Marketing, the instructor's voice and tone are totally clear to understand, plus the instructor's body language makes us motivated at our learning journey.

The syllabus are well-organized and unique learning platform that i have learnt with.

Special Thanks!

This course was really beneficial and helpful to me. A person like me who doesn't have much knowldge of Social Media is now ready to market on this.

I learnt different things about social media, KPI's, Smart Goals, Customer journey and so on.

I am looking forward to learning much more.