Chevron Left
Back to Introduction to Social Media Marketing

Learner Reviews & Feedback for Introduction to Social Media Marketing by Meta

4.8
stars
13,029 ratings

About the Course

This course lays the foundation of social media marketing. You’ll learn what social media marketing entails, including the history and the different social media channels that exist. You’ll learn how to select a social media channel that fits your needs, set goals and success metrics, and determine who your target audience is. By the end of this course, you will be able to: • Understand the landscape of traditional, digital, and social media marketing • Understand how to become certified as a Digital Marketing Associate • Understand the major social media platforms, how they function, and what role they play in marketing • Create SMART goals and identify KPIs • Define your target audience and their customer journey • Choose the right social media platforms and learn how to create social media policies Whatever level of knowledge you start with, this course will help you build a solid foundation for social media marketing and gain applicable skills that will allow you to make your social media marketing efforts more successful and noticeable. Learners don't need marketing experience, but should have basic internet navigation skills and be eager to participate and connect in social media. Learners must have a Facebook account and an Instagram account helps....

Top reviews

KM

Jun 15, 2023

Very good course from Meta. Very good teaching from Anke. Overall, an impressive course. I want to learn more from Meta. Thank you Meta for reaching out to the Youth in Africa. We are indeed grateful.

RS

Jan 16, 2021

This course is amazing! It gives me a new perspective of using social media, makes me know the power of social media, and teach me how to use social media for marketing purpose.

Thank you Mrs. Anke

Filter by:

426 - 450 of 4,070 Reviews for Introduction to Social Media Marketing

By Raghad S

•

Aug 17, 2023

Great course, What truly made this course outstanding was the instructor's passion and expertise. Their real-world examples and practical assignments allowed me to immediately apply what I learned.

By JL A

•

Jan 31, 2023

I learned a lot about the basics which encouraged me to do more reading and research on course material subjects that impacts the overall learning experience and knowledge that I find very valuable.

By Jai D

•

Oct 11, 2021

Great course to start in Social Media Marketing. Every topic contains deep insights to learn about social media marketing and advertising.

Thanks to Anke and Facbook to create such an amazing course.

By Pramod M W

•

Jul 18, 2022

Great Presentation style.i like her infrormative speechs.highy valuble for fundamental informations.foundation should be really solid for any specialization course.Thank you.Lets continue program.

By Paulin A A A G

•

Apr 18, 2022

I am so glad that I joined this course. It is life-enriching. I've learned a lot from Prof. Anke Audenaert, the skills I've learned in this course is something that I can apply in my line of work.

By Md. M R

•

Jan 13, 2021

I found your course very good. I hope that this course will benefit by applying all the subjects I have learned from this course to the digital marketplace. Thanks to Trainer for her amazing work.

By Rona E M ( L

•

Sep 14, 2022

I love the simulation and the assignments. It's very helpful. Isn't just an exam for me, but to assess myself as well, if I fully understood the lesson or if there's anything I missed. Thank you.

By Ali L

•

Jun 25, 2022

The course was very comprehensive and easy to understand.

The instructor made sure that they are giving the information in a way that won't make me confused.

Thank you so much for this great course.

By Ahmed A K

•

Feb 23, 2022

I am very happy to complete this course. I found this course best for businesses and also for marketers. I am very thankful to the staff of courseera who made such a great platform for the learner

By Ogechi U

•

Aug 13, 2022

Anke is a fantastic tutor, she uses simple words to communicate in a way that everyone will understand. I hope to take all her courses. Welldone Anke and thank you so much for this great insight.

By Florhine B

•

May 11, 2022

I loved this course from beginning to end, every week was structured in a simple way to make me understand the most important basic elements of a social media strategy. Short, simple and precise.

By BETTAHAR A

•

Apr 12, 2022

Thank you very much, Anke Audenaert. I learned a lot of useful information that changed my perspective on social media and helped me a lot on my journey as an affiliate marketer. Thank you again.

By CHRISTIAN J C

•

Nov 13, 2021

This is a very interactive and informative beginner's course for Social Media Marketers and I learned a lot while taking a course and I am excited to continue my learning experience with Coursera

By Martín B

•

Apr 30, 2021

An effective way of introduce yourself to the digital and social media marketing. And, if you have some bases about digital strategy, this course complements, in an effective way, your knowledge.

By Muhammad R P S

•

Dec 12, 2020

The course is great. Not only you'll understand about social media marketing in general, but you also have to create some peer-reviewed assignments to make you understand the concept throroughly.

By ujwal p

•

Dec 7, 2022

It was such an amazing Experience learning from industry professional Anke Audenaert. All thanks to Meta & Coursera for this course and special thanks to Anke Audenaert for such amazing lecture.

By dhyani U

•

May 11, 2021

This course is incredible, I was able to learn new knowledge and mainly understand concepts that I had already studied, but now in an applied and fast way. Congragutations, Is an amazing course.

By Anali A

•

Jan 15, 2024

Sin duda alguna me ayuda a rectificar y conocer más de primera mano la importancia y herramientas que el buen manejo de redes sociales puede ayudar a potencializar un negocio, empresa o perfil.

By Rachit

•

Aug 10, 2023

This course will help you understand the basics of social media and put you in the right mindset for the next courses although It won't teach you how to manage social media profiles or run ads.

By Ivy F

•

Dec 25, 2022

This course was great and an eye-opener to all the opportunities SMM can offer. I learned a lot! Thank you so much and I hope to apply all I've learned in my future job as an SMM specialist. :)

By Anna K

•

Oct 24, 2022

Super course! Understandable, clearly very pleasant voice and manner of delivery Understand the different social media, learn how to write a marketing plan, customer journey and target audience

By Olivia P B

•

May 17, 2021

Aprendí muchas cosas, practico, me llevó paso a paso, los videos, las lecturas y ejercicios muy bien. y lo mejor es que me sirve para mi proyecto de negocio. Gracias Facebook, gracias Coursera

By Victorena D

•

Mar 28, 2021

Since I work in an advertising agency, a lot of the concepts here are familiar already. But I found the history and evolution of social media, as well as other niche platforms, very insightful.

By Adam K

•

Feb 28, 2021

Although I thought I was pretty informed about social media, I deff didn't know how to focus into target audiences or establish KPIs, so useful! Will definitely aim to finish the certification.

By Samudra C

•

Feb 4, 2021

This was really fun to know about the SMM, all the updated techniques, methods, etc. I was so excited that I finished the whole course in a week. A huge Thanks to my mentor Miss. Anke Audenaert