Mar 27, 2017
Great course. Huge amount of content. Lecturers are easy to listen to. Be sure to allow enough time for the reading and major assignments. The readings take much longer than indicated.
Jan 16, 2017
Very practical, thorough and well presented. The presenter's self confidence comes through and adds great credibility to the course. Very easy to comprehend and listen too.
por April B•
Jul 30, 2019
I enjoyed very much the SEO Fundamental course in this same set but ended up dropping this course. Even though I appreciate the instructor's clear knowledge on the subject, I found the teaching style difficult to follow and the information not especially advanced.
por Astrid K•
Nov 23, 2016
1 star for the course, the video's are longer than needed because the instructor could be telling his stories in a more structured way. There's too much self-promotion (or maybe that's normal in the US).
1 star because the final assignment gives a lot of insight, although it's on the long side.
por Chiara Z•
Apr 09, 2017
This course introduce you to some kind of good behaviours to apply to social media. But actually it is some kind of well manners that everybody should apply in social life. Of course it makes you aware that in both cases you should apply the same behaviour, but I found it a bit too logical...
por DW P•
Jan 19, 2018
Superficial, mostly common sense.
por Kimberly M•
Apr 09, 2017
This course is not as well designed as the preceding courses in this certification. The instructor's lessons are poorly organized, his activities offer little value, and the quiz questions and answers are poorly written with regards to grammar and depth of knowledge. The author also does a lot of self-promotion with regards to his company, his research studies, and his book.
The only positive to this class is that it progresses quickly, making the lack of quality more tolerable. Had this been the first course in this certification, I would have dropped out and looked for a better program.
por Merel V d B•
Jun 28, 2016
I did not find this course as good as the other parts of the specialisation. There were some interesting elements there but also a lot of redundancy. I don't feel like I now have all the tools I need to do a through, structured content marketing analysis.
por Deleted A•
Sep 11, 2017
Halfhearted effort from the instructor. Absolutely disheartened that a stalwart like Mr. Enge can produce such a shallow and lackluster content and course. Seems more interested in promoting his book rather than the creation of content.
por Elya O•
Dec 06, 2019
so many tools from this course are not free, and if free they are so clunky
por Nicolas S V•
Apr 01, 2018
Repetitive content, and for the peer review assignment they say: "hey just go back to course 2 for doing this project" :S, really?.
The course is pretty much abandoned, people is having trouble trying to get the reviews they need, and there are a lot of repeated messages from the professor, who I guess scheduled the same message to appear in each session but only generates noise since from all the messages I have read, some people answer but he never gives feedback, WTF?
Also the peer review assignment is ambiguous since the RUBRIC questions are subjective :S !
por Blair W•
Nov 07, 2016
This course is the least content rich of the series, so far. Seemed basic to me, but maybe that's because my background is communication and content strategy.
por Patricia B•
Jun 09, 2017
learned nothing new in this module
por Anthony K C•
Jun 18, 2019
Peer to Peer review ruined everything. They do not even read properly and just give bad scores without second thoughts. The comment they give is horrible, and is not true if they read properly.