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Voltar para Selling to Chinese Consumers

Comentários e feedback de alunos de Selling to Chinese Consumers da instituição Universidade Chinesa de Hong Kong

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Sobre o curso

This course is designed to help learners sell their products, goods and services to Chinese consumers. To achieve this goal, the course will use evidence-based research in psychology, economics, legal studies and marketing to help learners understand the historical, economic and legal contexts of doing business in China and the behavioral characteristics of Chinese consumers. The course will cover topics in Chinese and global marketing, Chinese consumers, institutional and cultural influence on consumer motivation and behaviors in Chinese markets, and brand management in China....

Melhores avaliações


2 de abr de 2020

It was a great course and me as a digital marketer learned very much about Chinese consumers as well as marketing and branding concepts in a practical manner.


17 de jan de 2018

very insightful for anyone who is interested in doing business in China or understanding more the specificities of the Chinese market.

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26 — 50 de 64 Avaliações para o Selling to Chinese Consumers

por Anatolii H

9 de mai de 2020

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22 de mai de 2021

por אור ל

1 de nov de 2020

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18 de jun de 2021

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28 de abr de 2021

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28 de ago de 2021

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18 de set de 2020

por Jesús T Y

12 de abr de 2021


2 de jun de 2022

por Raul E R G

13 de mai de 2022

por Del P S C E

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por Karina G B A

26 de ago de 2021

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16 de abr de 2022

por Trilce L M M

25 de ago de 2021

por Axia A O O

17 de mai de 2021

por Leung K Y

11 de ago de 2019

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14 de abr de 2022

por gustavo a s c

19 de set de 2021

por Marketa D

5 de fev de 2018

por Alex G

24 de mai de 2021

por David R D A

12 de set de 2021

por Antonella C

13 de mai de 2022

por Xiomara L S F

5 de set de 2021

por Glasdeni R A C

3 de jul de 2021