Sponsored by AMAZON WEB SERVICES (AWS). Learn real-world PM lessons from Amazon, Tesla, Uber, WeWork, Zoom, the United States Armed Forces, Facebook, Google, Alphabet, Poshmark, Slack, Twitter, Headspace, Walmart Labs, Humana, Schwab, Allianz, Amex, Grohe, Amazon, Costco, Progressive, Activision, Yelp, H&M, Basecamp, Microsoft, and more!
Este curso faz parte do Programa de cursos integrados Real-World Product Management
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Programa de cursos integrados Real-World Product ManagementAdvancing Women in TechInformações sobre o curso
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Prazos flexíveis
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Certificados compartilháveis
Tenha o certificado após a conclusão
100% on-line
Comece imediatamente e aprenda em seu próprio cronograma.
Curso 2 de 4 no
Nível iniciante
Aprox. 14 horas para completar
Inglês
Legendas: Francês, Portuguese (European), Russo, Inglês, Espanhol
O que você vai aprender
Invent and Simplify. PMs require innovation. Explain how startups unseat powerful incumbents and how those incumbents stay relevant.
Learn and Be Curious. Learn about KPIs, Google-style OKRs, and Facebook-style North Stars. Master the statistical underpinnings of A/B/n testing.
Deliver Results. Increase customer retention, loyalty, and advocacy; monetize across the customer journey; show success with financial statements.
Habilidades que você terá
- Monetization Strategy
- A/B/n testing
- Customer Retention
- KPIs OKRs North Stars
- OODA Loops
Prazos flexíveis
Redefinir os prazos de acordo com sua programação.
Certificados compartilháveis
Tenha o certificado após a conclusão
100% on-line
Comece imediatamente e aprenda em seu próprio cronograma.
Curso 2 de 4 no
Nível iniciante
Aprox. 14 horas para completar
Inglês
Legendas: Francês, Portuguese (European), Russo, Inglês, Espanhol
oferecido por
Advancing Women in Tech
AWIT, a 501(c)(3) nonprofit, was founded in 2017 to address the diversity gaps in tech industry leadership. It has years of experience hosting skills-based workshops and mentoring events, first around Silicon Valley, and later through its chapters in San Francisco, Seattle, Boston, New York, London, Paris, Berlin, Chennai, and online, with 16,000+ members at the time it first premiered on Coursera in 2020. Thanks to the sponsorship of Amazon Web Services and Coursera, AWIP proudly makes accessible to all Coursera learners its collective knowledge about how to succeed in the most sought-after roles in today's most dynamic industry.
Programa - O que você aprenderá com este curso
4 horas para concluir
Invent and Simplify
Leaders expect and require innovation and invention from their teams and always find ways to simplify. They are externally aware, look for new ideas from everywhere, and are not limited by “not invented here." As AWS, AWIP, or you do new things, we accept that we may be misunderstood for long periods of time. Yet leaders like us know that sustained efforts will deliver results in the fullness of time.
4 horas para concluir
15 vídeos (Total 73 mín.)
5 horas para concluir
Learn and Be Curious
Leaders are never done learning and always seek to improve themselves. They are curious about new possibilities and act to explore them. They employ indicators and metrics to orient and measure the impact of their discoveries and explorations. Finally, AWS, AWIP, and you are always willing to change or improve their indicators and metrics to maximize benefit and growth.
5 horas para concluir
16 vídeos (Total 83 mín.), 2 leituras, 5 testes
5 horas para concluir
Deliver Results
Leaders focus on the key inputs for their business and deliver them with the right quality and in a timely fashion. Despite setbacks, they rise to the occasion and never settle. Never settle on your work for this course and throughout your career. Raise the bar for yourself and those around you.
5 horas para concluir
14 vídeos (Total 71 mín.), 1 leitura, 5 testes
Avaliações
Principais avaliações do THE BUSINESS OF PRODUCT MANAGEMENT II
por UI10 de Out de 2021
The course was very practical and real. Although the peer-graded assignments and review can be difficult for beginners. Some of the concepts are hard to grasp for people who have no finance knowledge
por SS14 de Ago de 2021
very good concepts, with examples and exercises to practice. This is the closest you can get to experiencing PM function while in training. Highly recommended as part of this series.
por EH13 de Fev de 2021
I learned a lot in this course and feel much more confident about going into a future career in product management. All of the videos and assignments were interesting and engaging.
por EK19 de Mai de 2021
Participants learn pricing techniques, calculate customer lifetime value, and analyze financial statements to assess the performance of companies.
Sobre Programa de cursos integrados Real-World Product Management
Created and offered by ADVANCING WOMEN IN TECH (AWIT). Sponsored by AMAZON WEB SERVICES (AWS).
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