This course will cover the basic elements of designing and evaluating questionnaires. We will review the process of responding to questions, challenges and options for asking questions about behavioral frequencies, practical techniques for evaluating questions, mode specific questionnaire characteristics, and review methods of standardized and conversational interviewing.
Este curso faz parte do Programa de cursos integrados Survey Data Collection and Analytics
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Programa de cursos integrados Survey Data Collection and Analytics Universidade de MichiganInformações sobre o curso
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Certificados compartilháveis
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100% on-line
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Aprox. 14 horas para completar
Inglês
Legendas: Inglês, Vietnamita
Prazos flexíveis
Redefinir os prazos de acordo com sua programação.
Certificados compartilháveis
Tenha o certificado após a conclusão
100% on-line
Comece imediatamente e aprenda em seu próprio cronograma.
Aprox. 14 horas para completar
Inglês
Legendas: Inglês, Vietnamita
oferecido por
Universidade de Michigan
The mission of the University of Michigan is to serve the people of Michigan and the world through preeminence in creating, communicating, preserving and applying knowledge, art, and academic values, and in developing leaders and citizens who will challenge the present and enrich the future.
Programa - O que você aprenderá com este curso
3 horas para concluir
Introduction and Unit 1: Overview of Standardized Interviewing
Introduction; Different types of questions, Measurement error in questions: Bias and variance; Standardized and conversational interviewing; From specifying a concept to asking questions
3 horas para concluir
6 vídeos (Total 67 mín.), 12 leituras, 1 teste
2 horas para concluir
Unit 2: Response Process
Comprehension; Retrieval; Judgment; Response
2 horas para concluir
4 vídeos (Total 50 mín.), 2 leituras, 1 teste
3 horas para concluir
Unit 3: Asking Factual Questions
Facts and quasi facts; Memory and recall; Asking sensitive questions; Mode, privacy and confidentiality
3 horas para concluir
8 vídeos (Total 68 mín.), 2 leituras, 2 testes
2 horas para concluir
Unit 4: Measuring Attitudes
Context effects in attitude questions; Use of different scales; Offering don’t know options; Response order effects
2 horas para concluir
7 vídeos (Total 59 mín.), 2 leituras, 1 teste
Avaliações
Principais avaliações do ELABORAÇÃO DE QUESTIONÁRIOS PARA PESQUISAS SOCIAIS
por VB16 de Jan de 2016
An excellent course that covers the fundamental concepts for survey design and administration. The content was well structured and presentations and study material was rich and comprehensive.
por TP7 de Set de 2017
I wasn't a student's social major, I took this course in need of making a questionnaire for my researching. It is useful and easy to access the main key of a survey. Thank you
por TA16 de Nov de 2016
So much material! The presentations are engaging and well-paced. The presenters showed an appropriate level of candor about the behavior of both respondents and interviewers.
por FT23 de Mar de 2016
Interesting course! Thank you for the instructors. I will definitely try some other courses by these authors and University of Michigan.
Sobre Programa de cursos integrados Survey Data Collection and Analytics
This specialization covers the fundamentals of surveys as used in market research, evaluation research, social science and political research, official government statistics, and many other topic domains. In six courses, you will learn the basics of questionnaire design, data collection methods, sampling design, dealing with missing values, making estimates, combining data from different sources, and the analysis of survey data. In the final Capstone Project, you’ll apply the skills learned throughout the specialization by analyzing and comparing multiple data sources.
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