What is persuasion?

From the course by National University of Singapore
Engaging in Persuasive and Credible Communication
36 ratings
National University of Singapore
36 ratings
Course 3 of 5 in the Specialization Effective Communication in the Globalised Workplace
From the lesson
Persuasive and Credible Communication: An Overview
In the first part, we will analyse and discuss theoretical concepts of both persuasion and credibility.

Meet the Instructors

  • Derrick Ng
    Derrick Ng

    Centre for English Language Communication