Eventjacking - a "must" engagement strategy for start-ups

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From the course by Northwestern University
Engagement & Nurture Marketing Strategies
600 ratings
Northwestern University

Engagement & Nurture Marketing Strategies

600 ratings
Course 3 of 6 in the Specialization Social Media Marketing
From the lesson
Engagement Strategy
In this module, you will learn the social engagement strategy. You will see how organizations are using it today, what metrics they use to gauge success, and a real-world best practice example.

Meet the Instructors

  • Randy Hlavac
    Randy Hlavac
    Lecturer, Medill IMC; CEO, Marketing Synergy Inc