This is a course on social norms, the rules that glue societies together. It teaches how to diagnose social norms, and how to distinguish them from other social constructs, like customs or conventions. These distinctions are crucial for effective policy interventions aimed to create new, beneficial norms or eliminate harmful ones. The course teaches how to measure social norms and the expectations that support them, and how to decide whether they cause specific behaviors. The course is a joint Penn-UNICEF project, and it includes many examples of norms that sustain behaviors like child marriage, gender violence and sanitation practices.
Social Norms, Social Change I
oferecido por
Universidade da Pensilvânia
Unicef
Social Norms, Social Change I
Universidade da Pensilvânia
Informações sobre o curso
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Resultados de carreira do aprendiz
25%
comecei uma nova carreira após concluir estes cursos
29%
consegui um benefício significativo de carreira com este curso
12%
recebi um aumento ou promoção
Habilidades que você terá
EducationSocial PsychologyResearch MethodsQualitative Research
Resultados de carreira do aprendiz
25%
comecei uma nova carreira após concluir estes cursos
29%
consegui um benefício significativo de carreira com este curso
12%
recebi um aumento ou promoção
100% on-line
Comece imediatamente e aprenda em seu próprio cronograma.
Prazos flexíveis
Redefinir os prazos de acordo com sua programação.
Nível iniciante
Aprox. 14 horas para completar
Sugerido: 4 weeks of study, 2-3 hours/week
Inglês
Legendas: Chinês (simplificado), Grego, Turco, Inglês, Romeno
Programa - O que você aprenderá com este curso
2 horas para concluir
Interdependent & Independent Actions + Empirical Expectations
Welcome Social Norms, Social Change. This course aims to give you the tools to understand, measure, and change collective practices. This module focuses on two of the basic building blocks the theory of social norms is built on: the distinction between interdependent and independent behavior, and empirical expectations.
2 horas para concluir
13 vídeos (Total 48 mín.), 7 leituras, 2 testes
13 videos
1.13min
1.24min
1.35min
1.42min
1.55min
1.64min
Introduction to Empirical Expectations1min
2.13min
2.24min
2.33min
2.42min
2.54min
7 leituras
What makes a behavior independent versus interdependent?2min
What is a custom?4min
How do the concepts of interdependent and independent behavior apply in the wild?4min
What are social expectations?1min
What are empirical expectations?1min
How do unilateral and multilateral expectations relate to imitation and coordination?6min
What is a descriptive norm?4min
2 exercícios práticos
Quiz #1: Independent and Interdependent Behavior16min
Quiz #2: Empirical Expectations16min
2 horas para concluir
Normative Expectations + Personal Normative Beliefs
This module adds two more of the basic building blocks of the theory: normative expectations and personal normative beliefs. Although both are "normative" — that is, both have a component dealing with a "should" — there are important differences between normative expectations and personal normative beliefs.
2 horas para concluir
9 vídeos (Total 30 mín.), 6 leituras, 2 testes
9 videos
3.13min
3.23min
3.34min
3.42min
Introduction to Personal Normative Beliefs1min
4.15min
4.25min
4.32min
6 leituras
What are Normative Expectations?10min
Sanctions10min
Reference Network Dependence10min
Non-Prudential Personal Normative Beliefs10min
Personal Normative Beliefs vs. Normative Expectations10min
Attitudes vs. Personal Normative Beliefs10min
2 exercícios práticos
Quiz 3: Normative Expectations16min
Quiz 4: Personal Normative Beliefs16min
2 horas para concluir
Conditional Preferences + Social Norms
In this module we cover two topics: conditional preferences and social norms. Conditional preferences are the final basic building block of the theory of social norms. After studying all these building blocks, we can finally assemble them to understand what it means for a collective practice to be a social norm.
2 horas para concluir
11 vídeos (Total 43 mín.), 4 leituras, 2 testes
11 videos
5.14min
5.24min
5.33min
5.45min
Introduction to Social Norms1min
6.13min
6.26min
6.32min
6.46min
6.53min
4 leituras
What makes a preference a conditional preference?6min
What is a social norm?6min
How do sanctions relate to social norms?5min
How can we diagnose a collective practice?2min
2 exercícios práticos
Quiz 5: Conditional Preferences16min
Quiz 6: Social Norms16min
4 horas para concluir
Pluralistic Ignorance + Measuring Norms
This module covers two important topics: pluralistic ignorance and norm measurement. Sometimes individuals endorse their social norms, but sometimes they do not. Knowing when a norm is endorsed is crucial for intervention. But how do we know we are dealing with a social norm or whether it's endorsed? Measurement answers that question.
4 horas para concluir
12 vídeos (Total 90 mín.), 9 leituras, 3 testes
12 videos
7.16min
7.23min
7.36min
Introduction to Measuring Norms2min
8.17min
8.217min
8.315min
8.413min
8.58min
8.64min
Closing1min
9 leituras
What is Pluralistic Ignorance?10min
Whether We are Facing Pluralistic Ignorance is an Empirical Question10min
Possibilities for Tackling Pluralistic Ignorance10min
Measurement: From the Lab to the Field10min
Hypotheticals and Belief-Expectation Manipulation10min
Measuring Beliefs and Expectations10min
Measuring Social Conditionality of Preference10min
Limits of Traditional Surveys and Solutions10min
Vignettes10min
3 exercícios práticos
Quiz 7: Pluralistic Ignorance16min
Quiz 8A: Measuring Norms, Part 116min
Quiz 8B: Measuring Norms, Part 216min
Avaliações
Principais avaliações do SOCIAL NORMS, SOCIAL CHANGE I
por PEMar 5, 2019
This course will open your eyes to different behavioural patterns that human engage in, teach how about the suppossed mudane but important things in our society and also how to carry out a research.
por JCAug 4, 2019
Achei o curso muito interessante e importante para entender a minha area de trabalho com certeza abso;uta irei implementar os conhecimentos adquiridos e estou pronta para entrar na 2 parte do curso
por KLJun 25, 2019
the course worth the time spent as there a lot of take away that are basically practical in our communities. I think in a whole I have learnt a lot and hope to undertake similar courses in due time
por BBJan 6, 2017
This is an extremely useful course. There is an effective blend of lecture, quizzes, case studies, essays, and student discussion. The content is highly relevant. I highly recommend this course.
por WANov 22, 2019
its been really wonderful to have Social Norms, Social Change certificate course . Bicchieri C, Lindemans is wonderful lecturer , explain in simple and easy way which is easy to understand.
por SGNov 8, 2017
This course is both informative and practical! It manages to convey the complexity of social norm analysis and measurement while remaining accessible to students with no prior knowledge.
por AJan 9, 2017
Firstly thank you to UNICEF and Pennsylvania University for this opportunity . This course for really helpful to knowledge in Social environment and teach in practically about Behavior.
por AAAug 19, 2017
GOOD course i learn from it a lot of information and concepts about the community and how to analyse the behavior of my community and think different about the solution of the problem .
por MLJul 4, 2017
It's useful , it help me to know more about spreading of any norm,custom ,etc and help me to know ways of distinguish it and helping people to differentiate between good and bad one .
por EDOct 12, 2019
For a first time user, fresh to this information, it was stimulating and exciting to be learning how to identify social norms etc. and how to measure various aspects to effect change.
por SYJun 14, 2017
Really enjoyed this course. Insightful. Professor clearly communicates course content. Could do without all the opening jingles/intros since the video clips are really short, though.
por TAMay 15, 2019
Was a fascinating course that highlighted we human beings are driven by norms and societal expectation. Negative norms can be turned positive with the right kind of intervention.
por MPMay 3, 2017
I loved this course so much! It discussed important topics within Social Norms and Social Change at length, and really strengthened my understanding of each! Thank you so much!
por RLAug 1, 2019
thank you very much. from this course i have learned a lot, this basic understanding of norms and social behaviour will help you to understand what happening around your.
por LKJul 18, 2017
i really like this course as it showed the root of some social norms in the community that i live in and i was able to analyses people's motives for behaving in such way.
por DFAug 14, 2017
This course was very interesting. It helped me understand about how to proceed in the intervention of some of the company employees behavior and expectations. Thank you.
por SSJul 15, 2017
Amazing course! The integration of psychology and it's effects is beautiful, I love the incorporation of the UNICEF perspectives! Good, challenging quizzes as well.
por MJNov 7, 2016
It was a good course even though it was a bit theoretical. Its a great start for someone who has no background in social norms. I am glad I took this course though
por MDMar 5, 2019
It is a very educative course that provides the learner with the technical lens, and gives ways problems could be solved best. I'm hoping to start the part 2 soon.
por DLOct 2, 2017
Excellent course, clear and structured. Well based in rigurous references.\n\nTo understand social norms and a first approach to measure them. Highly recommended!
Sobre Universidade da Pensilvânia
The University of Pennsylvania (commonly referred to as Penn) is a private university, located in Philadelphia, Pennsylvania, United States. A member of the Ivy League, Penn is the fourth-oldest institution of higher education in the United States, and considers itself to be the first university in the United States with both undergraduate and graduate studies.
Sobre Unicef
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