This was truly a deep and research-oriented course. This helped me in getting ahead with so much knowledge and skills. Thank you, CBS for coming up with something so creative and innovative like this!
Enjoyed the challenge [some of it ethical] and the new learning.\n\nWell devised course with interviews from the 'field' to give the real world applications.\n\nThank you for your work Thomas & CBS
por Mukul B•
Excellent course....Goes beyond the rationale of rational mind and exposes us to truth behind human decision making process. Would like have little advance course on this to cement my knowledge of neuromarketing.
por Siddhant M V•
It's a very useful and interesting course and the information shared in this course is about Neuro Science and about Sensory Marketing and also things are shared about People's Emotions,Feelings,Liking and Wants.
por Däni L•
Great course. As a marketing professional one needs to look into the core essence of marketing. The journey in this area certainly continues. Dr. Ramsoy has awakened my apetit to dive more deeper in this topic.
por Fidel C•
Pretty well structured, powerful concepts and ideas to go deep on Neuromarketing field. I strongly recommend it to those professional who want to understand the basis and general framework of Neuromarketing.
Great Course - just one of the elements, the interview with the gentleman from Loews Innovation Labs was pretty lame. I don't think he had much content to share, and he sounded as if he's arrived in life!
por MARISOL V G•
This course allowed me to know and implement the techniques related to neuromarketing. I liked th relationship and the studies that are currently being carried out and discrepancies that can be found.
Un curso con excelente contenido tanto visual y articulos cientificos muy interesantes.. tanto fue el impacto a nivel personal que me motivo a optar en el corto plazo en un master en Neuromarketing..
por Andrea M M•
El curso me pareció muy interesante y lleno de conocimientos acerca de neurociencias, estoy muy contesta de haberlo concluido, me quedo con demasiados aprendizajes, superando mis expectativas.
por Tan K M•
Great course on this emerging technology on the areas of the brain and decision making process , would be good if there is a summary of these long interviews instead, and more interactive work
por Mohit P•
Great course if you are a beginner in the domain of neuromarketing. Explained in a very simple language. Will definitely recommend it to anyone who wants to start learning about neuromarketing
por Sofía V d l T A L•
This was an excellent course! Now I'm able to understand more deeply the concept of Neuromarketing and apply it on my everyday life. I think this is an excellent course for beginners as well!
por Dominic F•
Very insightful course on the fundamentals of Neuromarketing and Neuroscience. Excellent presentations and concise learning opportunities for practical knowledge and useful implementation.
por Sriram A P•
Very interesting and detailed study of consumer behavior. The concepts were understandable and many new things, methods and concepts were explained in this course. It was really helpful.
por Samuel B•
It was a great course, with a lot of relevant information that met my expectations. Thank you very much, Coursera, Dr. Ramsoy, his colleagues, and CBS, for this small, but awesome ride.
por Simone F•
Sold as "beginner level" but the course offer a very good knows and skills with very attention in all the areas of the course, from ethic criterias to neuroscinse references. Awsome!
por Marco M•
Excelente curso. Me encantó todo el material al que pude tener acceso. Lo recomiendo ampliamente ya que es un tema sumamente actual e importante para los profesionales del Marketing.
por Margarida A•
Good coverage of the different areas and state of the art of neuroscience. Great examples and presentation of studies allow students to link to scientific concepts to daily pratice.
por Óscar L R F•
Balanceado y completo. Mi objetivo era lograr un entendimiento básico alrededor del tema de neuromercadeo y lo logré. Recomiendo este curso para quien tenga un objetivo similar.
por Ana G F M•
The best experience of my life was the opportunity to enjoy this course. Was a lot of information that I'll pass to my studies and finish my undergraduate thesis. Thank you all.
por Ana C S•
This was the first online course I did that actually teaches something. Very well prepared, nice content, superb references and lectures. I will certainly recommend to my peers
por Nicholas V•
In a marketing world that has become defined by walled gardens, micro moments and the omnichannel experience. It is so refreshing to put some scientific proof into marketing.
por Laura G•
El cerebro es un campo tan amplio y lleno de maravillas que hace tan interesante este curso donde por medio de métodos, conceptos, estudios develan la importancia del mismo
por Lloyd M•
One of the best online classes I have taken. Really opened up a very interesting emerging area of marketing and gave me some useful tools I am implementing at my company.
por Saraswathy N•
It is very helpful to receive knowledge a bout this subject. Very simple notes and vedeo to achieve knowledge that is your esteemed university slogan. Thanks all of.
por Carya M•
Very happy to have completed the course. It has helped me gain further understanding of how this growing scientific field can aid my professional work (filmmaking).