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Voltar para Uma introdução à neurociência do consumidor e ao neuromarketing

Comentários e feedback de alunos de Uma introdução à neurociência do consumidor e ao neuromarketing da instituição Copenhagen Business School

4.7
estrelas
2,122 classificações
569 avaliações

Sobre o curso

How do we make decisions as consumers? What do we pay attention to, and how do our initial responses predict our final choices? To what extent are these processes unconscious and cannot be reflected in overt reports? This course will provide you with an introduction to some of the most basic methods in the emerging fields of consumer neuroscience and neuromarketing. You will learn about the methods employed and what they mean. You will learn about the basic brain mechanisms in consumer choice, and how to stay updated on these topics. The course will give an overview of the current and future uses of neuroscience in business....

Melhores avaliações

PL
23 de Jun de 2020

This was truly a deep and research-oriented course. This helped me in getting ahead with so much knowledge and skills. Thank you, CBS for coming up with something so creative and innovative like this!

AM
15 de Jul de 2020

Thoroughly enjoyed the course. A total new dimension for me, as far as marketing in concerned. Very well organized and demonstrated by the Instructor. The reference will help me in further studies.

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326 — 350 de 559 Avaliações para o Uma introdução à neurociência do consumidor e ao neuromarketing

por Andrea G

1 de Jun de 2020

Excellent course! Definitely recommend it.

por Levi O

27 de Fev de 2020

Amazing course! I thoroughly enjoyed it :D

por Roberto O

23 de Mar de 2020

Greta Knowledge, exicited to learn more !

por Eyal D

20 de Out de 2018

Surer interesting - very well structured.

por Yapi Y V B

15 de Mar de 2020

Very insightful course.

I recommand.

Yapi

por HENRY C P

8 de Nov de 2016

Excelent . We need a more advance course

por saadia a

31 de Jul de 2019

Thank you one of the best online course

por Чистяков С С

24 de Dez de 2017

Very full and useful course. Thank you!

por Sherry P

19 de Jun de 2020

Very insightful, engaging information.

por Athens l

1 de Mai de 2020

excellent and very interesting course!

por Dionysia P

29 de Jul de 2017

Very enjoyable and easy to understand!

por Wojtek

25 de Mar de 2017

Very interesting course for marketers.

por Muhammad T M

26 de Nov de 2016

One of the best courses on coursera...

por Myrto T

30 de Out de 2020

Great course! I highly recommend it!

por oyunerdene

5 de Set de 2018

Thank you. It was interesting course

por Kavya S

12 de Nov de 2020

I really enjoyed the online course

por Mark S

11 de Dez de 2016

Thanks for sharing your knowledge!

por Hugo F

18 de Out de 2016

Great Course! Thank you very much!

por Chinmayi M B

24 de Ago de 2020

Very interesting and informative!

por Nittaya W

6 de Jul de 2020

Excellent course for beginners.

por Sara A G D L

1 de Jul de 2020

Great teachers and information.

por Anupama S

24 de Abr de 2020

Ilthis course is very useful ..

por Andreea A C

5 de Jan de 2020

Great information and structure

por Unai A

5 de Mar de 2018

Very detailed and comprehensive

por Ze M

13 de Jun de 2019

Great course, excelent classes