Chevron Left
Voltar para Native Advertising

Comentários e feedback de alunos de Native Advertising da instituição Universidade do Colorado em Boulder

4.6
estrelas
45 classificações
9 avaliações

Sobre o curso

Native advertising is a niche form of advertising that leverages the design and format of news and entertainment content. Native advertising is less about selling products and more about producing useful content for consumers who are in the ‘consideration’ phase of the advertising purchase funnel. Often in the form of news-like stories, native advertising has been shown to persuade consumers. Native advertising is affordable, and doesn’t require graphic design to get started. For these reasons, it’s a compelling advertising technique for small businesses. This course outlines a case study where a small travel startup used native advertising to drive hotel sales. Execution strategies for a successful, no-creative native campaign are laid out, including: gathering existing news coverage, ethical content seeding, and content generation....

Melhores avaliações

HO
5 de Out de 2020

Definitely full of valuable information. I didn't learn about Native Advertising in School! Thank you University of Colorado.

SC
9 de Fev de 2021

I learned about a type of advertising that I have no idea existed and is very useful as well

Filtrar por:

1 — 9 de 9 Avaliações para o Native Advertising

por Héctor J O

6 de Out de 2020

Definitely full of valuable information. I didn't learn about Native Advertising in School! Thank you University of Colorado.

por santiago c

10 de Fev de 2021

I learned about a type of advertising that I have no idea existed and is very useful as well

por Shubham R K

15 de Out de 2020

course was amazing. Could have been more engaging through visual content

por Ishan D

25 de Ago de 2020

This taught me something really new

por Amir M M L

29 de Mar de 2020

Great Resources and information

por MUHAMMAD V E

17 de Jul de 2020

nice learning system

por Suhail A

5 de Jan de 2021

very good course

por Marco P

23 de Mai de 2020

More practice and easiness to access webinar would be better :)

por Silvia P P d A

22 de Abr de 2020

Los vídeos son un poco monótonos y no hay esquemas o presentaciones, pero los casos prácticos reales son muy útiles.

El curso me ha dado ideas nuevas para desarrollar en mi trabajo.

El hecho de que se tarde algo en dar la calificación final hace que si vas justo de tiempo por el periodo de prueba o que te caduque el mes, quizás no te dé tiempo.