Really enjoyed the class. I like that the examples and data files were on topics that someone in marketing might use in their daily work.

Only suggestion would be to update the readings, Most of them were at least two years old.

an excellent start to marketing analytics

Helpful, practical assignments and tutorials.

love this course

I love this course.

There's barely enough content or involvement, here, to qualify this as a course. The video lessons drill in on incredibly simple concepts while breezing right over complex terms, formulas, and practical knowledge which is then tested. There are very few reference documents. There are no ways to cross-reference our methodology/problem solving in excel.

To top it all off, the 'teacher' and assistants are completely non-existent. Any questions posed in the last 3-4 years have gone completely unanswered.

To say I'm disappointed is an understatement.

The last 2 video lectures: Customer Valuation Excel Demonstration and Inventory Management Excel Demonstrationm were very well explained and taught me something new and useful.

I wish solutions for probabilities related questions were very detailed, for people who are still learning statistics, or forgot.

This course went in depth into some excel functions used for analyzing sales and marketing data, really thought it was useful.

This course provided practical hands-on approach to understanding basics of marketing forecasting.