This is the worst part out of 4 in the Marketing Strategy specialisation. The topic is very important and very interesting to study, however, the form in which it was suggested was far from perfect. The 2 first parts of the marketing mix were very well presented, but when we switched to distribution channels and communication, I was lost. Lots of information, very little proper explanation - I felt overloaded and had to stop the videos every minute just to digest what has been said by the professor. I further listened to the Part 4 "Marketing Plan" and this is where I understood more about marketing mix and especially distribution channels and communication. The part of the course dedicated to distribution channels and communication should be revisited to make them easier to understand. Probably, more relevant examples and slower speed of talk by professor will help.

The videos of Week 3 and 4 were too long

Week 3 and 4 lectures are robotic - Most material taken directly from the internet. It is just a form of regurgitation of online articles from strategy consulting firms with Quiz's artificially made more difficult with cheap word plays. The lecturer for Week 3 and Week 4 should resign with immediate effect and find a job at a school for lower class students where she can continue to brag about her industry expertise without being so irritating. Definitely not IE Business School material !

It was one of the worst courses i had in the whole specialization. Product & Pricing were good or can be understandable. Otherwise, i lost pace. Only the readings were my only guide throughout the course.

I am disappointed as i was so excited to hit the 4Ps.

its a very crucial subect in marketing and i am happy thet i have got more knowledge about marketing mix fundamental

The course is very informative, and interesting. Thank you so much to my instructor for instructing Ana Pelayo.

I am very much Greatfull to Coursera for giving me this opportunity to have a certified course thank you.

Excellent presentation skills and material. Very useful reading recommendations and interviews

I think this course is very practical and can be used directly in real business running.

Even with my years of marketing experience, I learned so much from this course.

NICE COURSE FULL OF USEFUL INFORMATION, AND A LOVELY ENGLISH ACCENT

Great course! Awesome Profs! Will definitely recommend..

Very good course. Very practical. Excellent instructors

the best course of the marketing mix

Es un curso muy bueno y aprendí más.

Excellent, Comprehensive and Clear

it was a great learning experience

Good course, clear to understand!

Very useful and well explained!!

Great course for self learning

Mucha información interesante

Very interesting class

Excellent course

awsome learning