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Voltar para Marketing no Universo Digital

Comentários e feedback de alunos de Marketing no Universo Digital da instituição Universidade de Illinois em Urbana-ChampaignUniversidade de Illinois em Urbana-Champaign

6,307 classificações
1,800 avaliações

Sobre o curso

This course examines how digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the world of marketing by changing the roles and practices of both firms and consumers. Marketing in a Digital World is one of the most popular courses on Coursera with over 250,000 Learners and is rated by Class Central as one of the Top 50 MOOCs of All Time ( The course was initially launched in 2015, and has been updated in April 2020. This course is part of the iMBA offered by the University of Illinois, a flexible, fully-accredited online MBA at an incredibly competitive price. For more information, please see the Resource page in this course and

Melhores avaliações


Oct 09, 2019

With no prior knowledge of digital marketing, this course helped me to understand all the basic concepts and enhance my interest in marketing field. I have already enrolled myself into another course.


Jul 23, 2019

I am a Head of Marketing, Sales and Terminal Business in a LPG company in Pakistan i am sure my learning through this course will increase my knowledge in skills for maximum operational efficiencies.

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1476 — 1500 de {totalReviews} Avaliações para o Marketing no Universo Digital

por Roman M

Mar 30, 2019

I like this course, but some approaches have transformed yet, and course needs new examples.

por John R P

Nov 30, 2017

It was a good 101-level course that served as a good reminder of the principles of Marketing.

por Nidal I

Dec 13, 2018

Great course! Absolutely loved it, and would surely recommend this to my friends and family!

por Rahul M

Oct 02, 2016

Very helpful for people who want to learn the usefulness and concepts of digital marketing.

por Andres

Sep 08, 2015

I´ve been enjoyed very much the course. I´ll do the others ones to have the specialization

por Vira D

Jan 25, 2016

This very interesting useful and inspiring course! I am enjoying it very much! Thank you!

por Anika-Sara S

Aug 25, 2015

Well organized, great and helpful assignments, and a fantastic teacher: Aric Rindfleisch!

por Abu T M A I

May 22, 2017

The course is great, however i would prefer more interaction with the teaching faculty.

por Marcos d A

Nov 05, 2015

Very interesting curse. It would be nice if yu can add sme examples from outside the US.

por Roopakiran Y

Feb 02, 2019

Very good content and effective way of explaining. the exercises also were interesting.

por shafiq m i

Aug 07, 2019

A must do refresher course for marketing enthusiasts offered with several case studies

por Patricia

Apr 05, 2016

A good teacher!! Is helpful! And he explain clear and consise, i recomend this course!

por 刘楠

May 05, 2018

To a second language student, I hope the professor could be speak more clear English


Jun 02, 2019

UGC and 3-d printer I found exciting & please give assignments like Wikipedia type.


Oct 13, 2017

It's a great course for beginners in Digital Marketing to learn all the new trends.

por Ritupriya G

May 20, 2016

Very good insights. Thanks. I have thoroughly enjoyed this course and learnt a lot.

por Francisco A

Mar 23, 2018

Still needs go for deeper knowlede, with more difficult exercises and assignements

por Yingzhao Z

Jul 27, 2016

Very good course! Highly recommended for someone with no background in marketing.

por Martin A

Apr 01, 2018

Good insights and digital marketing basics.The course in general need an update.

por Tzu-Yun L

Oct 24, 2016

Very interesting and well-organized course, but some information is out-of-date.

por Rossen R

Jun 25, 2017

Excellent course, although some of the content may be a bit outdated from 2014.

por Abdullah S A

Dec 01, 2018

love this course and it's materials, and many thanks to prof.

Aric Rindfleisch

por ana c s a

Apr 10, 2018

I really liked this course! The materials, the videos! It is a greta course.!!

por Shivam K

Jun 28, 2016

Not a very difficult one. but you definitely learn a lot from peer assessment.

por Anthony J

Jun 03, 2019

Great course! Learned A lot of new Things about Marketing in a Digital World.