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Voltar para Marketing no Universo Digital

Comentários e feedback de alunos de Marketing no Universo Digital da instituição Universidade de Illinois em Urbana-ChampaignUniversidade de Illinois em Urbana-Champaign

16,709 classificações

Sobre o curso

This course examines how new digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the world of marketing by changing the roles and practices of both firms and consumers. Marketing in a Digital World is one of the most popular courses on Coursera with over 500,000 learners and is rated by Class Central as one of the Top 50 MOOCs of All Time ( You will be able to: • Understand how digital tools are changing the nature of marketing • Explain how digital tools allow consumers to take a more active role in product development, promotion, placement, and pricing activities • Obtain a new set of concepts, tools, and stories to enhance your digital marketing efforts This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at

Melhores avaliações


27 de mai de 2020

This is very helpful in making me learning about marketing in digital world. This is also going to be helpful for me in future. And as well the certificate of this will be beneficial for me in future.


8 de out de 2019

With no prior knowledge of digital marketing, this course helped me to understand all the basic concepts and enhance my interest in marketing field. I have already enrolled myself into another course.

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4676 — 4700 de 5,272 Avaliações para o Marketing no Universo Digital

por Ashutosh B

13 de abr de 2020

Amazing course and great learning resources. The case studies are really thought provoking

por Andres

8 de set de 2015

I´ve been enjoyed very much the course. I´ll do the others ones to have the specialization

por Naveen k

22 de set de 2020

Best coarse it really helped me a lot and I am happy to work with you in near future also

por Shylene N

2 de jun de 2020

Eye opening makes you see digital marketing with fresh eyes plus the Professor is awesome

por Vira D

25 de jan de 2016

This very interesting useful and inspiring course! I am enjoying it very much! Thank you!

por Anika-Sara S

25 de ago de 2015

Well organized, great and helpful assignments, and a fantastic teacher: Aric Rindfleisch!


12 de out de 2020

This course was very useful to me and my passion for digital just exceeded a bit further

por Manasa B S

7 de jul de 2020

It's my first course on coursera ,explored many things and amazing learning experiences.

por Abu T M A I

22 de mai de 2017

The course is great, however i would prefer more interaction with the teaching faculty.

por Marcos d A

5 de nov de 2015

Very interesting curse. It would be nice if yu can add sme examples from outside the US.

por Deleted A

13 de out de 2021

It is a great course for beginners to get knowledge of some digital marketing concepts.

por Ranjit K

30 de jul de 2020

Our Professor Aric Rindfleisch is amazing. Learning with Coursera is always incredible.

por Roopakiran Y

2 de fev de 2019

Very good content and effective way of explaining. the exercises also were interesting.

por Roua G

1 de dez de 2020

great course! very helpful and interesting in the marketing field

also great professor

por Michael A M

26 de ago de 2020

Very engaging course. Could use more relevant and modern-day companies for case study.

por shafiq m

6 de ago de 2019

A must do refresher course for marketing enthusiasts offered with several case studies

por Patricia

4 de abr de 2016

A good teacher!! Is helpful! And he explain clear and consise, i recomend this course!


31 de out de 2020

great course, teach me how to use digital tool properly and how to make it efficient.

por Nguyen D

13 de abr de 2020

This course is of great help to me regarding the basics of digital marketing. Thanks.

por 刘楠

5 de mai de 2018

To a second language student, I hope the professor could be speak more clear English


2 de jun de 2019

UGC and 3-d printer I found exciting & please give assignments like Wikipedia type.


13 de out de 2017

It's a great course for beginners in Digital Marketing to learn all the new trends.

por Ritu G

20 de mai de 2016

Very good insights. Thanks. I have thoroughly enjoyed this course and learnt a lot.

por Francisco A

23 de mar de 2018

Still needs go for deeper knowlede, with more difficult exercises and assignements

por Ankita T

29 de out de 2020

Its been 3 months of completion of course but haven't received certificate yet 😔