This is very helpful in making me learning about marketing in digital world. This is also going to be helpful for me in future. And as well the certificate of this will be beneficial for me in future.
With no prior knowledge of digital marketing, this course helped me to understand all the basic concepts and enhance my interest in marketing field. I have already enrolled myself into another course.
por Gurpreet S•
Very good course . I would suggest everyone to take this course as it is very innovative with great ideas and case studies . Professor Aric has explained everything in detail about the current scenario of marketing and how the world is changing digitally . Thank You !
por Anna K G•
Amazing course! I have learned a lot about new disruptive technologies and innovation as addition to a digital marketing. I enjoyed greatly a practical side of the course. Well done and thank you Professor Aric and all the staff responsible for developing this course.
por Jillian G•
I learned so much! I am new to marketing and this course has helped me learn new techniques and strategies to apply to my position at work. I am excited to implement the things I learned in my marketing campaigns. I am so happy I decided to start this specialization!
por Diana M•
I learned a lot about digital strategies, I thought it was going to be a very theoretical course on concepts but I was completely wrong. I came across a very current course, with interesting examples and exercises applied to everything that we are experiencing today.
por Denis A S•
That was useful and interesting especially for beginner in digital marketing. Very accessible lectures and very informative additional interviews. There were some problems with case studies (StarBucks, RedLaser), but they were solved during the progress. Many thanks!
por Jakir H•
One of the best course in Digital Marketing for those who need to understand the concepts of Digital Marketing. I enjoyed all the modules and particularly right assignments based on the topics which makes the student to relate the concepts with real world scenarios.
por Bogdan K•
It was an interesting course. General marketing concepts were discussed, marketing mix, many examples and many essays.
Unfortunately, I can not say in which areas the course was bad) This may limit development within the allotted time? :)
Thank you for the great class!
por Baduruliyage K A•
Great course what I learned in my life I would like to thank our dear professor Aric Rindfleisch "Sir you are amazing I always appreciate your friendly teaching skill with your happy face " I would like to highly recommend this course for all marketers in the world
por Aditya S•
One of the best course of Digital marketing on Coursera. Professor Aric Rindfleisch has constructed the course material with case studies with utmost care that every student get the exact idea about the course. The mentors are helpful and quick in case of any doubt.
por Diana G•
So interesting! I had the opportunity to understand the theory behind strategies I´ve using as a customer, but didn´t understand from the marketing point of view. New concepts for me, like Doppelganger, Versioning, New retail. I learned so much! Thank you!!!!!!!
por Lianne O D C•
This course is highly recommended to everyone - to those that just started exploring digital marketing or professionals that still want to fortify their foundations in this field. The lessons are very comprehensive and packed with relevant examples and references.
por Eduardo d G O V•
I really liked this online course. Although I had heard some concepts, I had not delved into them and this course allowed me to do it, in addition to being very dynamic and clear. I recommend it 100%. Thank you very much UNIVERSITY OF ILLINOIS AT URBANA-CHAMPAIGN!
por Rezwan U•
I am a business student. This course helped me a lot the 4ps of marketing with real examples through different marketing strategies of different products. So, I think I can apply my learning abilities in real life and fulfill my goals. thank you coursera
por Nararya A D•
A great experience in learning digital marketing basic and theories even when I am not from a marketing degree. Very appreciate the way the assignment goes, great insights and the best part is when your work is reviewed by other learners here. Thank you very much!
por ARYA V•
Ahh, just wow course. These sets of lectures had really been remarkable and priceless for me. I learned a hefty bunch of strategies and interesting new concepts. The backbone behind this course who made it way convenient was one and only Instructor. Thanks a ton.
Professor design the online course scientifically, reading articles, watching videos, doing exercises and join in project. We can learn professional knowledge and apply them to practice. I am totally new to marketing and this course explain theories very clearly.
por himani k•
Professor has explained the concepts by giving various examples in a very simple and understandable language. It was really worth spending time on this course. Thank you so very much to all at the Coursera Team and University of Illinois. Take care & stay safe.
por inass t•
Everything in this course was just right.
It really helped me improve my knowledge in the marketing.
It is really one of the most important courses everyone specially in our era should take it.
Thank you Coursera, and a special thanks to the university of Illinois.
por Aditya V•
A truly 5 star course. Aric Rindfleisch is a wonderful teacher and the way he has designed the curriculum is awesome, scientifically designed modules, real life examples, relevant case studies, great learning. One of the best courses in Coursera. Must go for it.
por Amit K S•
Dear Sir, I am facing problem to get my certificate even though I have verified my ID also as per the procedure mentioned on the respective page but after having successful verification also it not displaying my certificate.
Please help me to get my certificate.
por Mr S K C•
Dear Aric i really want to thank you for your wonderful and understanding lecture. The course was very informative and the way Aric delivered was awesome. And giving consecutive assignments taught me very much about the subject and the topics very well.
por Kirtika P•
The course was great. It has real world cases and exercises related to them. The new trends were emphasized on all the 4Ps of marketing. Thoroughly enjoyed the course. Would love to continue with the remaining 6 courses in the Digital marketing specialization.
por Kelly T•
THis is a really interesting course to take, and it's quite up to date, so we don't have to worry about watching old videos. The Professor is inspiring, and I am really glad that I can learn about marketing in addition to my literature major in this way online.
por ANISHA S•
This course has definitely enlightened the idea about what is Marketing exactly . Proper and good examples with good case studies has helped me a lot to think and give my ideas . Overall the course was fantastic . Thanks to Eric Sir for his efforts .Appreciate!
por SANDEEP R M•
I am relatively new to the world of marketing. Having seen the reviews and then undertaking the course, I felt it nailed the basics for a novice like me. But yes the course content had potential to be updated going by the dates of the required reading/examples.