Very interesting perspective, way different from the general marketing courses available. The course covers new and emerging dimensions of the digital world. Love to attend more courses. All the best!
With no prior knowledge of digital marketing, this course helped me to understand all the basic concepts and enhance my interest in marketing field. I have already enrolled myself into another course.
por Andrew O•
Great course. I found it useful and it used relevant examples in the case studies. I learned a lot about 3d printing to boot.
por Sushan B M•
Thank You Coursera & the faculty members of University of Denmark for providing online courses & guidance for the students.
por Victor N B•
Very good course, brings effective examples on each topic studied and has engaging methods of interaction among colleagues.
por Valentina S•
Very interesting! Slightly disappointed by the peers review approach only, I would have preferred a more blended approach.
por Nihit P•
It is a really good foundational course for anyone who wants to understand Marketing and its evolution in the Digital era!
por Hoang D•
The course does a great job at introducing learner to the concept of digital marketing and many innovations in this field.
por Anusha . y•
Very informative , easy to understand and the case studies are very interesting and helped understand the concepts better
por Suchithra S•
It's fun learning here. I expected it to be really difficult but then it's interesting just the way the teaching is done
por Aditya C•
the course is absolutely very amazing and interesting but its very lengthy it may be due to long peer graded assignment.
por Wyssal A•
Great course! I found in it useful insights in terms of marketing research anf the impact of digitalization on the 4Ps.
por Joe S•
Overall a very good course. Great academic perspectiv. Just need to update some exercises to compensate for web changes.
por Jennifer P•
Very interesting and well presented! The variety of examples and format were entertaining and really rich in knowledge!
por Ulfat R•
We learned a lot from this cours.Thanking to coursera and the university for giving studends such a good oppurtinity.
por Hong G•
The things learnt are interesting, but do not reach my expectation. I think it can invoke more thoughtful discussions.
por Ruchika S•
The overall information is helpful, nonetheless the course needs an update to have more current examples and details.
por ansanay s•
a very interesting course, with many examples and assigment that ask you to apply drectly what you learnt. Thanks !!!
por Jessica R•
Learned great information! Wish that the course was more up to date though, these videos were filmed back in 2013...
por Anish S•
The course was really interesting and a great learning experience through it's hands on exercises and case studies.
por Suresh B•
Overall the course was good, but some of the materials were not recent. i wish the most recent trends were included
por Eleonora C•
It's an interesting course, where I had the possibilty to discover new topics about marketing in a digital world.
por Billur U•
It was a fruitful course reinforced with case studies. Some references at the end of the videos should be updated.
por Amal D•
Good course and helped a lot to gain knowledge in digital world and various companies which uses these techniques.
por Angela H•
Great introductory course. There are bad audio and editing misses, but as a course itself was fun and interesting.
por Jennisha A•
Very insightful, I loved doing all the case study, they were really fun and made you want to do further research.
por Rocio F L•
Very interesting but I found it a bit basic. Anyway, it is a good introduction to the rest of the specialization.