Case Study Intro: Pepsi Refresh

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Do curso por Universidade de Illinois em Urbana-ChampaignUniversidade de Illinois em Urbana-Champaign
Marketing no Universo Digital
4051 ratings
Universidade de Illinois em Urbana-ChampaignUniversidade de Illinois em Urbana-Champaign
4051 ratings
Curso 1 de 7 em Specialization Marketing digitalMarketing Digital
Na lição
Digital Tools for Persuading Customers to Buy Your Products
How are products promoted in our digital world? In this module, you learn how new digital tools are enabling customers to take a more active role in promotional activities.

Conheça os instrutores

  • Aric Rindfleisch
    Aric Rindfleisch
    John M. Jones Professor of Marketing
    Department of Business Administration