Make the Sale: Build, Launch, and Manage E-commerce Stores is the sixth of seven courses in the Google Digital Marketing & E-commerce Certificate. This course explores how businesses and individuals sell products online, including using popular platforms like Shopify. You’ll go through the process of creating a mock e-commerce store. To do this, you’ll build a Shopify store, add the necessary information, and create product listings. You’ll explore how to reach customers online through e-commerce customer outreach methods like advertisements and campaigns.
Este curso faz parte do Certificado Profissional Google Marketing Digital e Comércio eletrônico
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Informações sobre o curso
Sua empresa se beneficiaria do treinamento dos funcionários em habilidades sob demanda?
Experimente o Coursera for BusinessO que você vai aprender
Understand essential e-commerce strategies and practices
Explain what e-commerce stores and platforms are and how they work
Create an engaging customer experience online using best practices
Set up a mock e-commerce store using Shopify
Habilidades que você terá
- Fulfillment and delivery
- Website Structure
- E-commerce platforms
- E-Commerce Strategy
- Seasonality
Sua empresa se beneficiaria do treinamento dos funcionários em habilidades sob demanda?
Experimente o Coursera for Businessoferecido por
Programa - O que você aprenderá com este curso
Introduction to make the sale: build, launch, and manage e-commerce stores
Learn about online stores
Ads and campaigns in e-commerce
Engage customers with an online store
Avaliações
- 5 stars85,45%
- 4 stars11,98%
- 3 stars2,04%
- 1 star0,51%
Principais avaliações do MAKE THE SALE: BUILD, LAUNCH, AND MANAGE E-COMMERCE STORES
I like the Coursera online platform, The videos is clear, the website is easy to navigate, the instructors are perfect.
Great opportunity to get hands on experience using the Shopify software. I also liked how Google Ads was explained with the real life examples like ecommerce seasonality.
it's a field that always delivers new challenges and offers ample opportunities to learn and grow as a professional. If you like variety and change, marketing is a great career choice!
Made me understand and feel more confident with managing businesses online.
Sobre Certificado Profissional Google Marketing Digital e Comércio eletrônico

Perguntas Frequentes – FAQ
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O que recebo ao me inscrever para este certificado?
What are digital marketing and e-commerce?
What do digital marketing and e-commerce specialists do?
Why start a career in digital marketing and e-commerce?
Which jobs will this certificate help me prepare for?
What tools and platforms are taught in the curriculum?
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Why enroll in the Google Digital Marketing and E-commerce Certificate?
Do I need to take the course in a certain order?
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