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Voltar para Gestão de empresas de moda e artigos de luxo

Comentários e feedback de alunos de Gestão de empresas de moda e artigos de luxo da instituição Universidade Luigi Bocconi

4.7
estrelas
4,394 classificações
1,131 avaliações

Sobre o curso

Learn how fashion and luxury companies work and understand their brands, products, retail, and communication strategies. Travel through business models, international development, and product categories with industry influent experts. Adopting a case-study approach, the course presents strategic brand management in luxury and fashion companies as a balancing act: tradition vs. innovation, expertise vs. experimentation, casual vs. stylish; in order to increase the brand value by nurturing the brand heritage and at the same time staying fresh, relevant, and contemporary in the global marketplace. Topics such as the impact of new retail channels, new media channels, and new business declinations for the brand and emerging markets will be discussed in the course....

Melhores avaliações

VK
30 de Jan de 2020

It's a great course for those who'd like to understand the the way fashion industry is organized; what's the key factors in marketing of fashion and luxury brands; what's important in communication.

PM
1 de Mar de 2017

What a great resource for both Fashion and Business Students around the world. I am a student in London using this resource to further my knowledge and Iove it. I will continue using and supporting.

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751 — 775 de 1,116 Avaliações para o Gestão de empresas de moda e artigos de luxo

por Flavia

24 de Dez de 2020

Amazing! Thank you!

por Aatufa A

16 de Ago de 2020

Very helpful for me

por M R

18 de Abr de 2020

Très enrichissant !

por Severian L

12 de Abr de 2020

It's so amazing! :)

por Hanh A L

23 de Nov de 2015

useful course ever!

por Sara M

24 de Set de 2020

Interesting course

por Saad K A

10 de Ago de 2020

Beyond amazing :')

por aditri t

4 de Jun de 2020

merely wonderful .

por Marta C

18 de Abr de 2020

Excellent course!!

por 徐陈宠

3 de Nov de 2019

excellent course !

por Ivy y p W

13 de Jan de 2019

very useful course

por Gendreau S

19 de Ago de 2017

Really good course

por Eirini S

27 de Fev de 2017

Very Good Quality!

por Susana G M

3 de Ago de 2020

Excellent content

por Michelle P

15 de Jun de 2020

Love this course!

por Alessia o

8 de Jun de 2020

Totally approved!

por Mariami P

6 de Jun de 2020

Very informative

por Elisabetta L

24 de Abr de 2020

Very interesting!

por Ornela T K

24 de Jun de 2019

Excellent course!

por Iremise F

24 de Jan de 2019

Very Enlightening

por Rami R

31 de Jul de 2018

Luxury Experience

por Mariana l

2 de Abr de 2018

i love the course

por Kleopatra R

14 de Out de 2016

Best course ever!

por Eduardo A B R

9 de Ago de 2016

Great course!! :D

por lin h

19 de Mai de 2016

excellent quality