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Voltar para Gestão de empresas de moda e artigos de luxo

Comentários e feedback de alunos de Gestão de empresas de moda e artigos de luxo da instituição Universidade Luigi Bocconi

4.7
estrelas
3,860 classificações
1,029 avaliações

Sobre o curso

Learn how fashion and luxury companies work and understand their brands, products, retail, and communication strategies. Travel through business models, international development, and product categories with industry influent experts. Adopting a case-study approach, the course presents strategic brand management in luxury and fashion companies as a balancing act: tradition vs. innovation, expertise vs. experimentation, casual vs. stylish; in order to increase the brand value by nurturing the brand heritage and at the same time staying fresh, relevant, and contemporary in the global marketplace. Topics such as the impact of new retail channels, new media channels, and new business declinations for the brand and emerging markets will be discussed in the course....

Melhores avaliações

VK
30 de Jan de 2020

It's a great course for those who'd like to understand the the way fashion industry is organized; what's the key factors in marketing of fashion and luxury brands; what's important in communication.

PM
1 de Mar de 2017

What a great resource for both Fashion and Business Students around the world. I am a student in London using this resource to further my knowledge and Iove it. I will continue using and supporting.

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751 — 775 de 1,018 Avaliações para o Gestão de empresas de moda e artigos de luxo

por Karrie오설매 W

25 de Ago de 2020

good course

por Priya d

20 de Jul de 2020

good course

por Jeanne V

17 de Jul de 2020

Great Mooc!

por Rafael M

18 de Jun de 2020

really nice

por Madhubala

12 de Mai de 2020

Just try it

por Arun K

23 de Mar de 2020

Interesting

por Mohamed G K S

7 de Out de 2018

many thanks

por Janell C

13 de Nov de 2017

很有意思,记得做笔记。

por Mauricio Z

26 de Mar de 2017

REALLY GOOD

por stephanie c s

3 de Jan de 2017

So good !!!

por Marina F

6 de Abr de 2016

Excepcional

por CHIRAG

30 de Out de 2020

THANK YOU.

por Jimena S P

23 de Mai de 2020

I LOVE IT!

por Glauco G S

14 de Mai de 2020

EXCELENTE!

por Tatiana

24 de Abr de 2020

Thank you!

por Wang Y

14 de Mar de 2018

Excellent!

por AM

5 de Set de 2017

Excellent!

por Lorena D V

30 de Set de 2016

me encanto

por Anastasiya P

16 de Set de 2016

Fantastic!

por Diana M G L

19 de Ago de 2015

Excellent!

por MIDHUN.S

13 de Out de 2020

Very good

por HUANGLIYI

24 de Ago de 2020

I love it

por Aastha D

16 de Jul de 2020

excellent

por Carlos A

5 de Jan de 2019

Excellent

por Denzil O D

23 de Abr de 2017

GREAT....