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Voltar para Gigantes da Internet: Leis e Economia das Plataformas Digitais

Comentários e feedback de alunos de Gigantes da Internet: Leis e Economia das Plataformas Digitais da instituição Universidade de Chicago

4.8
681 classificações
130 avaliações

Sobre o curso

This seven-week course will explore the relationship between law and technology with a strong focus on the law of the United States with some comparisons to laws around the world, especially in Europe. Tech progress is an important source of economic growth and raises broader questions about the human condition, including how culture evolves and who controls that evolution. Technology also matters in countless other ways as it often establishes the framework in which governments interact with their citizens, both in allowing speech and blocking it and in establishing exactly what the boundaries are between private life and the government. And technology itself is powerfully shaped by the laws that apply in areas as diverse as copyright, antitrust, patents, privacy, speech law and the regulation of networks. The course will explore seven topics: 1. Microsoft: The Desktop vs. The Internet. We will start with a look at the technology path that led to the first personal computer in early 1975, the Altair 8800. That path starts with the vacuum tube, moves to transistors, then to integrated circuits and finally to the microprocessor. We will look at the early days of software on the personal computer and the competition between selling software and open-source approaches as well as the problem of software piracy. We will discus the public good nature of software. The 1981 launch of the IBM PC revolutionized the personal computer market and started the path to Microsoft's powerful position and eventual monopoly in that market with the selection of MS-DOS. We then turn to four antitrust cases against Microsoft: (1) the 1994 U.S. case relating to MS-DOS licensing practices; (2) the U.S. antitrust middleware case over Microsoft’s response to Netscape Navigator; (3) the European Union case regarding Windows Media Player; and (4) the EU browser case over Internet Explorer. These disputes arose at the point of maximal competition between the free-standing personal computer and the Internet world that would come after it and we may know enough now to assess how these cases influenced that competition. 2. Google Emerges (and the World Responds). Google has emerged as one of the dominant platforms of the Internet era and that has led to corresponding scrutiny by regulators throughout the world. Decisions that Google makes about its algorithm can be life altering. Individuals are finding it more difficult to put away past mistakes, as Google never forgets, and businesses can find that their sales plummet if Google moves them from the first page of search results to a later page. With great power comes scrutiny and we will look at how government regulators have evaluated how Google has exercised its power. Both the U.S. Federal Trade Commission and the European Union have undertaken substantial investigations of Google’s practices and we will look at both of those. 3. Smartphones. The Internet started on the desktop but the Internet is increasingly mobile and people are seemingly tethered to their smartphones and tablets. And we have seen an interesting shift in that market away from Nokia handsets and the Blackberry to Apple's iPhone and its iOS platform and to the Android platform. The legal infrastructure of smartphones and tablets is extraordinarily complex. We will start by looking at U.S. spectrum policy and the effort to free up 500 megahertz of spectrum. We will look at the activities of standard setting organizations, including the IEEE and the creation of the 802.11 standard and Wi-Fi (or, if you prefer, wifi), the creation of patent pools and the regulation of standard essential patents. We will look at the FTC action against Google/Motorola Mobility and Apple's lawsuit against Samsung over utility and design patents relating to the iPhone. Finally, we will take a brief look at the European Commission's investigation into the Android platform. 4. Nondiscrimination and Network Neutrality. Facebook has more than 1 billion users and measure that against a world population of roughly 7 billion and a total number of Internet users of roughly 2.5 billion. A course on law and technology simply has to grapple with the basic framework for regulating the Internet and a key idea there is the notion of network neutrality. Nondiscrimination obligations are frequent in regulated network industries, but at the same, discrimination can be an important tool of design for communication networks. We will start our look at the Internet by looking at the great first communications network of the United States, the post office and will look in particular at the Post Office Act of 1845. We will then move to modern times and will consider efforts by the U.S. Federal Communications Commission to produce sensible and sustainable nondiscrimination conditions for the Internet and will touch briefly on comparisons from around the world. 5. The Day the Music Died? In many ways, the Internet came first to music with the rise of peer-to-peer (p2p) music sharing through Napster and its successors. We start with a look into music platform history and the devices that brought recorded music into the home: the phonograph and the player piano. We turn to radio and the legal regime that puts music on the airwaves, the performing rights organizations like ASCAP and BMI. We look at the antitrust issues associated with the blanket license. We consider a failed music platform, digital audio tape, and the complicated legal regime associated with it, the Audio Home Recording Act of 1992. We will consider the copyright issues raised by the creation and distribution of music and the litigation over the p2p technologies such as Napster and Grokster. The music industry responded to p2p technology by adding digital rights management tools to CDs. As music distribution switched from physical media to digital distribution, we entered the world of Apple and the iPod and iTunes. We consider the DRM issues associated with Apple's music platform as seen by Steve Jobs. We conclude by looking at emerging subscription services like Spotify and the service that Apple is building based on its purchase of Beats. 6. Video: Listening and Watching. Images are some of the most powerful ways in which ideas and speech are communicated and video has long been regulated by the state. That starts as a communications law issue with government regulation of the radio spectrum, but also leads to the design of the television system with the assignment of channels and eventually the definition of digital television. And with the emergence first of cable TV and subsequently the VCR critical copyright roadblocks had to be overcome for new distribution technologies to emerge. We will consider the legal engineering that led to the DVD platform, which was an exercise in patent pools and trademark creation. We will sort through the creation of the digital TV platform and will also look at the copyright underpinnings for Netflix. And we will consider the question of technology neutrality in the content of the copyright fight over a new video distribution entrant, Aereo. Finally, we close the week with a brief look at the incentive spectrum auctions and the possible end of broadcast television. 7. The Mediated Book. Gutenberg revolutionized books with his printing press and for academics, books are sacred objects. But the printed book is on the run and with the rise of the ebook, we are entering a new era, the era of the mediated book. This is more than just a change in technology. We will look at the issues created by the rise of the ebook, issues about control over content and licensing and of the privacy of thought itself. We will also look at the legal skirmishes over this space, including the copyright fair use litigation over Google Books, the Apple e-book antitrust case. And we will look at the Amazon Kindle platform....

Melhores avaliações

DC

Feb 05, 2017

It was really really cool, I learnt a lot, the readings were always interesting, the course was well-structured, super understandable and easy to follow. I would recommend it wholeheartedly!

MM

Nov 09, 2015

Excelent course and very up to date material.\n\nVery interesting topics and documents presented along with the material.\n\nGreat teacher with outstanding knowledge of the material

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26 — 50 de {totalReviews} Avaliações para o Gigantes da Internet: Leis e Economia das Plataformas Digitais

por Javier B d Q

Oct 10, 2016

Excellent

por Jeff B

Dec 14, 2016

I studied film production before digital took over, taught video production, went back to finish my degree after 30 years in the industry and decided on a B.A. in law with a film and tv minor. My University offered similar classes that focused on the history of Hollywood and Silicon Valley, but "Internet Giants" was the class that was missing.

This class will prepare you for the evolution of the media industry that will inevitably happen, take it from a guy who used to make movies before computers!

por José E M C

Aug 22, 2017

I think the course is great. The material is more than it seems because it has many layers. As an economist and practitioner of competition policy I found most of the examples very useful to understand the reasoning of judges (if that would be possible). The discussion on copyrights and competition are of most use to understand the limits of both, since very often arguments on copyright come to place in competition cases in this kind of industries. However, maybe the best of the course is how Professor Picker is able to mix and mach history with current events. The notion that technological development is not something new and that many of the discussions we have today had been taken before is very important in order not to lose ground in the analysis. I would like to thank Professor Picker for his effort, I also would like to enroll in future courses and actualizations of the present course he organizes.

por Oleksii L

Jul 26, 2017

Extremly passioned teacher, very informative course. If the english is not your native language, Randy's voice and language is very kind and understandable. Very nice. 10\10.

por fan Y

Apr 05, 2018

great course, the outline and case studies are really relevant and interesting. it did brings me a lot of thoughts and new perspectives. highly recommend

por Wojciech L

Jun 25, 2018

Great, insightful course! Prof. Picker is really terrific.

por Larry W

Sep 13, 2015

Excellent presentation of material - high video and audio quality was greatly appreciated!

por Troy Z C

May 11, 2016

This course is great! well organised and clearly argued! I followed each and every section of it and all the readings and recourses are well prepared! Would recommend to anyone who is doing research in law, technology and sociology alike!

por Olga B

Jan 15, 2017

Engaging, inspirational, explanatory and accessible to everybody. Great e-learning course if you want to understand how Internet Giants operate on markets and within the borders of law.

A lot of copyright law is presented, but in an interesting and practical way. Economic focus is on business models and the idea of two-sided markets.

This course enabled me to understand the ideas behind big internet corporations like Google, Microsoft, Apple, Amazon etc. and raise overall awareness about Internet regulations.

I highly recommend this course! :)

por Nafen B E S

Nov 26, 2017

Excellant course & professor, easy method and interesting materials

por Stephen S

Sep 10, 2015

This was my first MOOC -- taken many years after I was last a student in a classroom. Though the subject matter was challenging (especially the legal aspects), I found Prof. Picker to be an affable "talking head" on my smartphone - someone who made the history, law and economics of media platforms fascinating in ways I never would have imagined. I am also pleased to see The University of Chicago (my alma mater) offering courses like these to the public at large. Now everyone has the chance to experience the "life of the mind" that I still remember with great fondness.

por Miguel O

Aug 17, 2015

It was a privilege listening to this passionate and clear guide through the history of technology and antitrust with all the relevant docs . Each time I finished a segment I could not help listening to the next one. Like in a good tv series!

por Avi J

Feb 02, 2017

Interesting course. Takes you through the history of the biggest technology firms, pausing at crucial lawsuits as well as business decisions. I particularly liked the way Prof. Picker draws hypothetical parallels to explain certain scenarios.

por Luis I M R

Aug 07, 2017

Excelente curso para acceder a las clases de un grande como es Randy Picker de Chicago.

por Richard D

Apr 11, 2017

Great course covering a wide range of media platforms. Each week was a journey in one particular media field, from the initial entry of technology to the modern day legal issues raised by these businesses. Randy Picker is very easy to follow and enjoyable to listen to, and clearly has a deep knowledge and passion for the topics he discusses.

por Mateus M R

Jul 05, 2017

I enjoyed this course way more than I expected. Randy Picker is an excellent teacher and a perfect guide to the questions that involve Antitrust, IP and Policy Making in Tech. Im leaving this course with the feeling that I actually learned valuable lessons for my practice.

por Jéssyca O

Sep 23, 2016

Excellent course, classes are not boring, the teacher is great. The best!!!!

por Ibrahima D

Mar 27, 2018

A very good course. The presentations were detailed and full of information. The presenter has an excellent command of the topic.

por Dinesh R

Jun 20, 2016

Professor Picker masterfully wraps law and economics into a gripping story. I have enrolled in several courses before, but this is the first course I went through from A to Z. And thoroughly enjoyed.

The material is engaging, the audio and video is brilliant, and the delivery is flawless. I would recommend this to anyone with any interest in the Internet economy.

por Phua W C

May 09, 2018

Excellent course. Really informative and learned a lot from Professor Picker. One of the best law courses in Coursera.

por Bartlett D M

Feb 28, 2016

I'm not very experienced with MOOC learning. I've attempted a course or two before but this is the first that I've started and finished. I suspect part of this different outcome may have to do with the way the course was presented by Professor Picker. In short, Professor Picker has a gift for appropriately contextualising information, reinforcing the key aspects of the subject matter and, perhaps, most importantly, keeping things interesting. As it turns out, mixing the typically challenging domains of law and economics can actually be exciting! Who knew?

To the extent that I am seeking to refine my own thinking in the technology policy space, this Course has gone a far way towards achieving that end result. I now feel that I have the the appropriate 'lens' for viewing quite a few of the developments in the internet space.

I'm happy that I took this course. 5 stars. Would definitely recommend.

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Bartlett Morgan

bartlettmorgan.com

por Vesma D

Sep 04, 2015

Very interesting and useful.

por Visvesh

Sep 05, 2016

Great course. Amazing amount of detail with which each topic is dealt. Advanced learners have an option to gain additional knowledge on the topics covered by using the extra-depth readings section. I have taken almost 10 MOOCs till date and none was as engaging as this.

por José d J D L C G

Oct 28, 2015

Excellent teacher and course.Congratulations!!