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Voltar para International Entertainment and Sports Marketing

Comentários e feedback de alunos de International Entertainment and Sports Marketing da instituição Universidade Yonsei

4.7
estrelas
414 classificações

Sobre o curso

This course will provide learners with a fundamental understanding of the characteristics and marketing strategies related to two key global industries, sports and entertainment. The growth in both industries have been fueled by their ability to innovate via CCCI, i.e. cross-country and cross-industry expansion. There will be a graded quiz that will consists of 10 questions during the first two weeks (together worth 50% of the grade) and a final quiz that contains 20 questions (worth 50% of the grade) in the third week. People who successfully complete this course will obtain the following outcomes: (1) You will learn the key characteristics of sports marketing. (2) You will learn the key characteristics of entertainment marketing. (3) You will be able to apply cross country growth strategies to your business in the sports and entertainment industry. (4) You will be able to apply cross industry growth strategies to your business in the sports and entertainment industry”. (5) You will be able to reference CCCI, i.e. cross-country and cross-industry Innovation best practices via interviews with key experts in the sports and entertainment industry such as from adidas, Audi, and YG Entertainment (home to Psy and Gangnam Style)....

Melhores avaliações

WN

3 de fev de 2021

Big thanks to Prof Dae Ryun Chang for the creative explanation of this course, which I enjoyed very much. Also, I loved the interviews very informative course and I totally recommentd it.

LL

11 de mar de 2017

Thank you professor, it really make sense. The lecture structure is very clear and given examples are helpful to get better understanding. Also the interviews are insightful!

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51 — 75 de 97 Avaliações para o International Entertainment and Sports Marketing

por Nisha U

6 de jun de 2020

Very well structured course..

por Luciano M

5 de jul de 2019

Very good and nice course ;-)

por Vignesh.J

1 de set de 2017

Thanks for the superb course

por JAIRO A G N

4 de ago de 2020

excellent teaching method

por Gianluca O

29 de mar de 2020

Thanks for everything!

por BARIŞ E Z

9 de mai de 2020

Thank you Coursera :)

por LOGEESWARAN R

31 de mar de 2020

it very useful to us

por KEWARIN S

21 de abr de 2020

Well explained 🙏

por K. R M F

13 de jan de 2018

Excellent course!

por Rani.k

14 de set de 2017

Good explanation

por Daniel Z L

25 de jul de 2020

Muy buen curso!

por Vignesh H

7 de jul de 2020

Amazing Tutor

por Jovaugn C

3 de jul de 2019

Great course!

por Bruno M P

21 de jul de 2017

Great course!

por Shafi V

13 de set de 2020

Great course

por Irvin F

15 de abr de 2018

REWARDING!

por Gerardo P

18 de mai de 2017

Excellent!

por Mitesh K C

23 de abr de 2020

Excellent

por Diego A P G

8 de mar de 2017

Excellent

por Karen D P

14 de mar de 2022

Excelent

por JOYCE A

24 de mar de 2018

great

por Francesco P

18 de abr de 2021

cool

por GLORIYA V

21 de ago de 2020

Good

por Albina D

21 de fev de 2019

ok

por Ibrahim A

23 de fev de 2021

.