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Voltar para International Hospitality & Healthcare Services Marketing

Comentários e feedback de alunos de International Hospitality & Healthcare Services Marketing da instituição Universidade Yonsei

441 classificações
122 avaliações

Sobre o curso

As the fastest-growing sectors of the current global economy, both hospitality and healthcare services sector offer tremendous growth opportunities for incumbents and entrepreneurial opportunities for new entrants. To flourish on these opportunities, one must first understand each industry's unique characteristics. This course is designed to help those who are interested in career advancement opportunities in these industries or who want to be inspired by these industries to better equip themselves with enlightened and creative management capabilities. People who have successfully completed this course will be able to: (1) Identify the unique characteristics of service businesses and create successful management strategies to better manage the role of customers to gain desirable business outcomes, better market products than are intangible, and better manage customer expectations and perceptions. (2) Identify the unique characteristics of the hospitality industry, explain the process of balancing supply and demand in the hospitality industry, and implement optimal marketing and management strategies for this unique market. (3) Identify the unique characteristics of the healthcare industry, explain how this industry is evolving into the experience business, and better manage human interactions and facility to enhance the quality of customer experience. (4) Gain insights from the innovative approaches in the service industry overall, in hospitality and health industry in particular, and better develop innovative strategies in your industry....

Melhores avaliações


25 de jul de 2021

this course made me have a better understanding of the hospitality and healthcare field. The lecturer was very good in explaining and giving examples to give clearer understanding. Thank you!


18 de jun de 2020

It's a great course with helpful fundamental knowledge. The lecture, presentation are designed friendly, it's easy for me to follow up the lesson and understand all given information.

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76 — 100 de 123 Avaliações para o International Hospitality & Healthcare Services Marketing

por Gbemisola O O

4 de jun de 2020

Very educative course.

por Amit S

29 de set de 2021

Perfet to start with.

por Rayees A L

27 de jun de 2020

Great fully satisfied

por Ana M d C

9 de ago de 2020

An excellent option

por kiran c

20 de mai de 2020

good explaination


20 de abr de 2020

Well explained 🙏

por Zaid Z K

16 de jun de 2022

Very good course

por Wickramaarachchi, P

11 de nov de 2020

Great course👍👍

por Fernando D S S

1 de jul de 2020

Awesome teacher!

por Albina D

21 de fev de 2019

well structured


24 de abr de 2021

I'm so excited

por Dominik B

28 de mar de 2020

Good overview!

por MR. R N

4 de jun de 2020

Very good one

por Ben J

8 de set de 2020

very useful

por Shanu P S

17 de out de 2018


por Mohamed I

20 de mar de 2021

i love it

por alhasnaa o

15 de jan de 2020

well desi

por suraj k

27 de mai de 2019


por Diego A P G

8 de mar de 2017



26 de set de 2020


por Mouhcine A

26 de nov de 2018



24 de mar de 2018



20 de jan de 2022


por Mohamed N

15 de mar de 2019


por BT W

16 de abr de 2022

This course was very informative and the instructor definitely presented key concepts which will help me with my career. Thank you! However, a couple of the videos were labeled as private and therefore inaccessible to me. Also, the transcription text had many errors which made it difficult for me to read along with the video, which is how I learn best. So, for these last two reasons, I had to remove one star from the overall value.