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Comentários e feedback de alunos de Foundations of Digital Marketing and E-commerce da instituição Google

2,143 classificações

Sobre o curso

This is the first of seven courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply to entry-level roles in these fields. People who work in digital marketing and e-commerce help their organizations attract new customers, engage customers through various digital channels, and drive transactions like purchases and customer loyalty. In this course, you’ll explore entry-level jobs in digital marketing and e-commerce and identify the roles and functions that those jobs play within an organization. You’ll also learn about the marketing funnel and how it shapes the customer journey. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks, and helping you build your skills and prepare for the job. Learners who complete the seven courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Define the fields of digital marketing and e-commerce - Describe the job responsibilities of an entry-level digital marketing coordinator and e-commerce analyst (and similar job titles) - Summarize how this program will help prepare you for a career in digital marketing and e-commerce - Identify the roles and functions that digital marketing and e-commerce play within an organization - Understand the customer journey and the function of journey maps - Explain the concept of a marketing funnel - Understand the elements and goals of a digital marketing and e-commerce strategy...

Melhores avaliações


19 de jun de 2022

thank you google for this course to know what is digital marketing , how it works , what are the definations to various tacts , various terms , types of marketing, marketing funnel and so much ...


17 de jul de 2022

Its really satisfing learning with google because they always try to makes you understand with detailed things examples and at the end they also try to help you to remember everything by recaps.

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201 — 225 de 595 Avaliações para o Foundations of Digital Marketing and E-commerce

por Uma K

15 de jul de 2022

Detailed and well explained concepts, interactive pedagogy that is super easy to follow!

por Harshal S

13 de jun de 2022

Authenticate material, easy understading, great representation and fantasatic examples.

por Giridhar R

11 de jun de 2022

It has been very useful for me in understanding the core concepts of Digital Marketing.

por Adeel Z

19 de mai de 2022

HIghly recommended, You must enrolll if want to have career in digital marketing field.

por Greg H

21 de jun de 2022

The perfect course for any one beginning their journey in te word of digital marketing

por Ollie S

25 de mai de 2022

Excellent course, helpful videos, practice test and this course is easy to understand!

por Nadir S

30 de jul de 2022

it's the perfect palce with amazing mentors its really perfect i strongly recomend it

por Muhammad A

22 de jun de 2022

Great course, have gain new knowledge about Digital marketing and stratigies in use.

por Deleted A

15 de jun de 2022

very good and best for beginners. Learned new terms and concepts. Must watch course

por irfan d

7 de jun de 2022

Good course , if you want to learn about the basic concept in the digital marketing

por James D K N

19 de jul de 2022

you can never go wrong with opportunities google offer through out their existence

por Adjani P R

7 de ago de 2022

Easy to digest information. Great foundational tools to move on into next course.

por nasasira b

1 de jun de 2022

It gives u the best foiundation knowledge in the digital marketing and e-commerce

por Eric L

15 de ago de 2022

This is awesome! I learned a lot from this course. Thanks Google and Coursera!

por Maria S A R

8 de jul de 2022

Excelente curso, muy amigable la modalidad de videos, contenido, lectura y test.

por bikash a

2 de jul de 2022

Thank you for letting me in on the course. I feel so confident and accomplished.

por Jeric r

22 de jun de 2022

Everything was so informative especially if you are starting with this industry.

por Jonathan G

21 de jun de 2022

Easily understood and well presented. Clear and concise explanations throughout.

por Alvaro A A I

18 de jul de 2022

I loved it! It has very valuable information and concepts. It is well worth it!

por Mohamed M T H

19 de jun de 2022


por Paula A R L

16 de jun de 2022

Excelente introduccion al marketing digital e E-commerce. Muy buenos contenidos

por komal k

9 de jun de 2022

A very good course to understand the basics of digital marketing and e commerce

por Sarah A

10 de mai de 2022

This course made me excited to learn more about digital marketing & e-commerce!

por Muhammad M S A

12 de ago de 2022

Its excellent journey of basic learning about Digital Marketing and E-commerce

por Aashiqe R

31 de jul de 2022

Super easy to understand, covers all the concepts that a beginner should know!