Chevron Left
Voltar para Foundations of Digital Marketing and E-commerce

Comentários e feedback de alunos de Foundations of Digital Marketing and E-commerce da instituição Google

4.8
estrelas
3,184 classificações

Sobre o curso

This is the first of seven courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply to entry-level roles in these fields. People who work in digital marketing and e-commerce help their organizations attract new customers, engage customers through various digital channels, and drive transactions like purchases and customer loyalty. In this course, you’ll explore entry-level jobs in digital marketing and e-commerce and identify the roles and functions that those jobs play within an organization. You’ll also learn about the marketing funnel and how it shapes the customer journey. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks, and helping you build your skills and prepare for the job. Learners who complete the seven courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Define the fields of digital marketing and e-commerce - Describe the job responsibilities of an entry-level digital marketing coordinator and e-commerce analyst (and similar job titles) - Summarize how this program will help prepare you for a career in digital marketing and e-commerce - Identify the roles and functions that digital marketing and e-commerce play within an organization - Understand the customer journey and the function of journey maps - Explain the concept of a marketing funnel - Understand the elements and goals of a digital marketing and e-commerce strategy...

Melhores avaliações

AG

19 de jun de 2022

thank you google for this course to know what is digital marketing , how it works , what are the definations to various tacts , various terms , types of marketing, marketing funnel and so much ...

JJ

26 de ago de 2022

A very insightful lesson in E commerce and digital marketing. It provided me with the terms and tools I needed to understand what my businees or company needs to generate sales and keep customers.

Filtrar por:

251 — 275 de 908 Avaliações para o Foundations of Digital Marketing and E-commerce

por Aarol R

27 de jul de 2022

por Done2TheDeadGuy

8 de ago de 2022

por Andrea B

8 de jul de 2022

por Richard M

19 de jun de 2022

por Gabriela C

22 de set de 2022

por Kris P

13 de set de 2022

por Bavithra V

9 de set de 2022

por Aditya M

27 de ago de 2022

por Daisy T

19 de ago de 2022

por Mark E

17 de mai de 2022

por Thai T M L

1 de set de 2022

por Mohamed F H

31 de ago de 2022

por rizfna n

7 de ago de 2022

por Chandra G

19 de jun de 2022

por Hamed V

10 de mai de 2022

por Robert S

15 de set de 2022

por sayant p

2 de set de 2022

por Jean M

22 de jun de 2022

por Lynette B

21 de jun de 2022

por Michael L

3 de set de 2022

por Danica M R

4 de jul de 2022

por Ronan J

6 de set de 2022

por Juan J G P

9 de jul de 2022

por Melanie G

10 de mai de 2022

por jacquelyn b

1 de ago de 2022