Parsons School of Design, The New School

Fashion Retail Transformation

This course is part of Transforming the Fashion Business Specialization

Taught in English

Some content may not be translated

Keanan Duffty

Instructor: Keanan Duffty

8,642 already enrolled

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Course

Gain insight into a topic and learn the fundamentals

4.7

(96 reviews)

Intermediate level

Recommended experience

10 hours (approximately)
Flexible schedule
Learn at your own pace

What you'll learn

  • How to design an experiential retail strategy

  • Ways to apply various fashion system methodologies

  • How to manage an omnichannel retail business model

  • Ability to analyze the digital future of the retail experience

Details to know

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Assessments

8 quizzes

Course

Gain insight into a topic and learn the fundamentals

4.7

(96 reviews)

Intermediate level

Recommended experience

10 hours (approximately)
Flexible schedule
Learn at your own pace

See how employees at top companies are mastering in-demand skills

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Build your subject-matter expertise

This course is part of the Transforming the Fashion Business Specialization
When you enroll in this course, you'll also be enrolled in this Specialization.
  • Learn new concepts from industry experts
  • Gain a foundational understanding of a subject or tool
  • Develop job-relevant skills with hands-on projects
  • Earn a shareable career certificate
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There are 4 modules in this course

Today’s consumer expects an experience, and competition in the retail market is more intense than ever. In this module, we will discuss how to create memorable immersive store experiences, and we will discuss the evolution from traditional customer service to omnichannel client Relationships.

What's included

10 videos4 readings2 quizzes2 discussion prompts

In this module, we will discuss the challenges of and opportunities for running a profitable, sustainable retail store. Over the last several years, disruptive retail innovations have raised the bar for every consumer and increased expectations. You will learn how companies are keeping up and how industry leaders are committing to an omnichannel strategy to meet customer expectations.

What's included

9 videos1 reading2 quizzes1 discussion prompt

In this module, we will discuss the management process within owned and external e-commerce platforms, along with organization and Innovation for the e-commerce experience. You will learn how Brands stay relevant and win with the direct to consumer model.

What's included

8 videos1 reading2 quizzes1 discussion prompt

In this module we will discuss the transformation to e-Commerce retailing in order to serve a post COVID consumer as well as steps to take in order to create a Seamless Omnichannel Business. You will learn how the customer experience is the key to improving customer satisfaction and loyalty, as well as how to master remote ‘clienteling’.

What's included

9 videos1 reading2 quizzes1 peer review1 discussion prompt

Instructor

Instructor ratings
4.7 (25 ratings)
Keanan Duffty
Parsons School of Design, The New School
3 Courses33,830 learners

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4.7

96 reviews

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