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Learner Reviews & Feedback for Facebook, Instagram, and Snapchat Marketing by Digital Marketing Institute

3.9
stars
44 ratings

About the Course

Digital Marketing Institute is the global standard in Digital Marketing Certification. Our mission is to give our students the confidence and knowledge they need to advance in their careers through this specialization. Facebook is the oldest of the social networks, and the biggest, with approximately 2.7 billion monthly active users in 2021. Instagram has become a key platform for businesses striving to engage women aged 18 – 24 when shopping online. If teenagers and young adults are an important target audience, should businesses also include Snapchat in their social marketing mix? If you want to better understand the ever-changing social media landscape and the challenges marketers face to make their brand stand out from the crowd, this course will help you do so. You will learn how to get started with marketing on Facebook, Instagram, and Snapchat. After completing this course, you will be able to: - • Set up and optimize a Facebook Page to promote a business • Use Facebook Ads Manager to build effective advertising campaigns • Differentiate between the advantages of including Instagram and Snapchat in advertising campaigns • Use best practices to help build a business’s brand with Facebook, Instagram, and Snapchat This course also introduces how to measure the performance of Facebook, Instagram, and Snapchat advertising campaigns using analytics. It covers the key metrics to track and how to derive insights using native platform tools. This is the third course in the Digital Marketing Institute’s Social Media Marketing specialization. On completion of all courses in your Specialization, you will also be awarded a Digital Marketing Institute Certified Digital Marketing Associate certification, along with three months of free Power Membership, allowing you to boost your career and unlock your next opportunity. 92% of DMI members have said their courses have had a positive impact on their careers, while 88% are now working at senior or manager level....

Top reviews

AA

Aug 6, 2022

Very good course. Learned alot. It is a good course for the beginners. I recommend this course for all who want to learn social media marketing.

BM

Aug 11, 2022

Coursera is such an eye opener for me. and they did a perfect job by carefully breaking the course down.

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1 - 15 of 15 Reviews for Facebook, Instagram, and Snapchat Marketing

By Victor B

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Jan 22, 2022

The material is very outdated. Instragam's interface has changed a lot and Snapchat is not a big deal anymore. I would replace it with TikTok.

By Abdullah

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Aug 7, 2022

Very good course. Learned alot. It is a good course for the beginners. I recommend this course for all who want to learn social media marketing.

By Roxy G

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Jun 17, 2021

The narrator can barely read, the presentation is horrible. Even if I mute him and try to read the content, the sentence structure is all over the place. I would never pay for this course. As a matter of fact, you should pay me for making through 5 videos and not throwing my computer out the window.

By Bukola M

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Aug 12, 2022

Coursera is such an eye opener for me. and they did a perfect job by carefully breaking the course down.

By Faseeh U

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Sep 26, 2022

content is good but needs to be updated i guess

By Nykol P

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Sep 9, 2022

very old, out dated information

By David A V V

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Jul 5, 2023

Even if there are valuable contents, there are too serious problems in this course to ignore. Duplicated material in different formats. Unedited errors in videos. Teachers that talk too fast and not clearly - specially the man, aweful speaker. Contents about analytics are incredibly shallow. Very disappointing.

By kratika v

•

Aug 9, 2021

Good course for the beginners.

By Heather D

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Oct 5, 2023

THE CLASS WAS VERY INFORNATED

By Wissam s

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Oct 29, 2021

It was a very useful course

By Ali K

•

Aug 24, 2023

it was amazing journey

By Daniel I

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Jan 21, 2023

Awesome course

By Bilgin A

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Oct 16, 2022

perfcet

By Tanya T C

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Jun 9, 2023

Sometimes the voice over is blocked out in some videos and i don't like the way the assignments are graded by peers since it would take long time to overview and get this program finished

By José N

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Jun 19, 2022

didnt make it for me