Informações sobre o curso
4.8
123 classificações
21 avaliações
100% online

100% online

Comece imediatamente e aprenda em seu próprio cronograma.
Prazos flexíveis

Prazos flexíveis

Redefinir os prazos de acordo com sua programação.
Nível iniciante

Nível iniciante

Horas para completar

Aprox. 29 horas para completar

Sugerido: 5 hours/week...
Idiomas disponíveis

Inglês

Legendas: Inglês, Francês
100% online

100% online

Comece imediatamente e aprenda em seu próprio cronograma.
Prazos flexíveis

Prazos flexíveis

Redefinir os prazos de acordo com sua programação.
Nível iniciante

Nível iniciante

Horas para completar

Aprox. 29 horas para completar

Sugerido: 5 hours/week...
Idiomas disponíveis

Inglês

Legendas: Inglês, Francês

Programa - O que você aprenderá com este curso

Semana
1
Horas para completar
3 horas para concluir

Knowing who you are

Welcome to the module 1. In this week, we’re going to deal with knowing who you are, because knowing yourself is the key to shaping a project that will truly fulfill you. We will talk about your “intimate mechanics”, and take a closer look at your inner functioning. We will also discuss your intrinsic values to help you assess if they match the demanding reality of entrepreneurship. Finally, we will see how you can analyze and then consolidate your “belief system”, i.e. the set of values that are the pillars of your personal and professional life....
Reading
13 vídeos (total de (Total 48 mín.) min), 6 leituras, 4 testes
Video13 videos
Introduction to the guests entrepreneurs2min
Identifying the intimate pillars of your entrepreneurial journey: your personal values Part 12min
Interview: Personal values1min
Identifying the intimate pillars of your entrepreneurial journey: your personal values Part 22min
The lines of code that define your inner functioning: your “intrinsic programs”6min
Choosing entrepreneurship compared to your other options: The Cash Flow Quadrant4min
Interview: Stories of choosing entrepreneurship over job3min
The life choice of entrepreneurship: identifying the trade-offs4min
Interview: The life choice of the entrepreneurs2min
Understanding your belief system5min
Strengthening your beliefs using “the little lies of success"4min
Interview: Stories of belief system, as road to entrepreneurshipmin
Reading6 leituras
Objectives of the lesson 12min
Additional Resources: Mastering your emotions5min
Objectives of the lesson 22min
Additional Resources: Robert T. Kiyosaki’s Cashflow Quadrant:5min
Objectives of the lesson 3:2min
Peer Reviews Overview: Qualities of strong feedback10min
Quiz3 exercícios práticos
Practice Quiz Lesson 16min
Practice quiz Lesson 26min
Graded Quiz Module 115min
Semana
2
Horas para completar
4 horas para concluir

Securing the first key steps of your entrepreneurial project

Welcome to the module 2- this week, you will learn about some creativity techniques designed for entrepreneurship. You will also learn a step by step strategy to gather a founding team. Finally, you will be able to learn about the analysis of your financial strategy, so as to decide if you should raise money…or not…and how....
Reading
12 vídeos (total de (Total 57 mín.) min), 6 leituras, 5 testes
Video12 videos
Interview: Stories of finding an idea of a project6min
Design thinking methodology to refine your product or service4min
Interview of Julien Ulrich, Co-founder of ITEKUBE3min
The “S Curve” and the Singularity Concept part 15min
The "S Curve” and the Singularity Concept part 23min
Gathering a founding team part 14min
Gathering a founding team part 24min
Gathering a founding team part 35min
Interview of Charles Simpson: Founder of Senior Media2min
Bootstrapping VS Raising Money6min
Interview: Stories of Bootstrapping VS Raising Money5min
Reading6 leituras
Objectives of the lesson 110min
Tips for happiness from Tal Ben Sahar from Harvard University:10min
Learning objectives of lesson 22min
Article: The Naïveté of "Exponential" Growth from Stanford Computer Science:10min
Lesson objectives2min
Pros and cons of raising money vs. bootstrapping10min
Quiz4 exercícios práticos
Practice Quiz Lesson 110min
Practice Quiz Lesson 26min
Practice Quiz Lesson 36min
Graded Quiz Module 220min
Semana
3
Horas para completar
3 horas para concluir

Igniting your project

In this module, you will learn the basics of day to day cash management as well as selecting and monitoring the right financial indicators. In the second part of this module, you will learn the importance of Selling: the great art of creating. We will also discuss about how to maintain rapport and how to launch a product by using the cohort analysis....
Reading
14 vídeos (total de (Total 75 mín.) min), 3 leituras, 5 testes
Video14 videos
Avoiding the traps when negotiating with investors7min
Interview: Stories of raising moneymin
Day to day cash management5min
Interview: Stories of day to day cash management10min
Structuring your Sales Strategy: Part 15min
Structuring your Sales Strategy part 25min
Interview: Structuring the sales strategy2min
Getting your First Meeting with your Prospect: Part 15min
Getting your First Meeting with your Prospect: Part 24min
Interview: Stories of first sales meetings6min
The Sales Meeting and the Art of Creating Rapport: Part 16min
The Sales Meeting and the Art of Creating Rapport: Part 22min
Interview: Stories of defining moments during sales meetings7min
Reading3 leituras
Objectives of the lesson 12min
Lesson Objectives2min
Lesson Objectives2min
Quiz4 exercícios práticos
Practice Quiz Lesson 110min
Practice Quiz Lesson 28min
Practice Quiz Lesson 38min
Graded Quiz Module 320min
Semana
4
Horas para completar
4 horas para concluir

The path to maturity

In this module, you will explore the challenges of human resources i.e. recruiting when nobody knows you, training on constantly evolving processes, and managing on a perpetually changing scale. Furthermore, a step by step strategy to international expansion. Finally, you will understand the importance of exit strategies. ...
Reading
12 vídeos (total de (Total 55 mín.) min), 6 leituras, 6 testes
Video12 videos
Story of JobFact and the Lessons from a Failure4min
Interview: Julien Recoing, Co-founder of JobFact2min
Recruiting your first employees5min
Interview: Stories of recruiting first employees2min
Managing your team6min
Interview: Stories of managing teams1min
Initiating International expansion6min
Interview: Augustin Paluel-Marmont - Co-founder Michel & Augustin3min
Triggering the Exit strategy8min
Interview: Stories of Exit strategies3min
An advice from the successful entrepreneurs2min
Reading6 leituras
Lesson Objectives2min
Lesson Objectives2min
Forbes magazine: 7 keys to hiring your Startup's first employee10min
Lesson Objectives2min
How a French ‘kooky cookie’ brand cracked the US market?10min
Course Evaluation: Entrepreneurship Strategy10min
Quiz5 exercícios práticos
Practice Quiz Lesson 110min
Practice Quiz Lesson 210min
Practice Quiz Lesson 38min
Graded Quiz Module 420min
Verification of Course Evaluation Completion2min

Instrutores

Avatar

Ambroise Huret

Partner at Eleven Strategy & Management
strategy and management
Graduation Cap

Comece a trabalhar rumo ao seu mestrado

Este curso é parte de uma graduação 100% on-line MSc in Innovation and Entrepreneurship pela HEC Paris. Caso seja aceito para o programa completo, seus cursos contarão para sua graduação.

Sobre HEC Paris

HEC Paris, founded in 1881 by the Paris Chamber of Commerce and Industry, is one of France’s oldest elite higher education Grandes Ecoles. Throughout its 130-year history, HEC Paris has consistently attracted individuals highly capable and talented, innovative and entrepreneurial, ambitious and open-minded, capable of becoming architects of a responsible world. What makes HEC unique is its conviction shared by the HEC community: knowledge determines the freedom and entrepreneurship required for a better world....

Perguntas Frequentes – FAQ

  • Ao se inscrever para um Certificado, você terá acesso a todos os vídeos, testes e tarefas de programação (se aplicável). Tarefas avaliadas pelos colegas apenas podem ser enviadas e avaliadas após o início da sessão. Caso escolha explorar o curso sem adquiri-lo, talvez você não consiga acessar certas tarefas.

  • Quando você adquire o Certificado, ganha acesso a todo o material do curso, incluindo avaliações com nota atribuída. Após concluir o curso, seu Certificado eletrônico será adicionado à sua página de Participações e você poderá imprimi-lo ou adicioná-lo ao seu perfil no LinkedIn. Se quiser apenas ler e assistir o conteúdo do curso, você poderá frequentá-lo como ouvinte sem custo.

Mais dúvidas? Visite o Central de Ajuda ao Aprendiz.