This course will explore the earlier stages of the entrepreneurial venture process across four modules. The modules will examine the nature of growth and error in entrepreneurial settings and how to manage resources in those settings. In addition, the modules will explore the emergence and existence of entrepreneurial opportunities, the formulation of ideas in relation to those opportunities, and how those opportunities and ideas influence entrepreneurial phenomena. Finally, the course modules will focus on how business concepts underlie compelling entrepreneurial missions that provide guidance to the evolution of a venture’s business model and future strategic planning.
Este curso faz parte do Programa de cursos integrados Innovation: From Creativity to Entrepreneurship
Entrepreneurship I: Laying the Foundation
oferecido por
Programa de cursos integrados Innovation: From Creativity to EntrepreneurshipUniversidade de Illinois em Urbana-ChampaignUniversidade de Illinois em Urbana-Champaign
Programa - O que você aprenderá com este curso
Semana
1Course Orientation
You will become familiar with the course, your classmates, and our learning environment. The orientation will also help you obtain the technical skills required for the course.
1 vídeo (total de (Total 2 mín.) min), 4 leituras, 1 teste
1 vídeos
4 leituras
Syllabus10min
About the Discussion Forums10min
Updating Your Profile10min
Social Media10min
1 exercício prático
Orientation Quiz10min
Module 1: Introduction to Entrepreneurship
This module is focused on how an innovator can get started on his or her entrepreneurial journey.
4 vídeos (total de (Total 58 mín.) min), 2 leituras, 4 testes
4 videos
Where Do Entrepreneurial Ideas Come From?11min
Pitching Your Idea16min
Interview with Lucas Frye16min
2 leituras
Module 1 Overview10min
Module 1 Readings and Resources10min
4 exercícios práticos
Module 1 Lesson 1 Practice Quiz6min
Module 1 Lesson 2 Practice Quiz6min
Module 1 Lesson 3 Practice Quiz6min
Module 1 Quiz20min
Semana
2Module 2: Understanding the Market
This module will focus on how entrepreneurs can distill a new venture opportunity into a value proposition that resonates with customers.
4 vídeos (total de (Total 68 mín.) min), 2 leituras, 5 testes
4 videos
Value Propositions12min
Market Sizing11min
Industry Analysis20min
Interview with Gideon DeClerq24min
2 leituras
Module 2 Overview10min
Module 2 Readings and Resources10min
4 exercícios práticos
Module 2 Lesson 1 Practice Quiz10min
Module 2 Lesson 2 Practice Quiz8min
Module 2 Lesson 3 Practice Quiz10min
Module 2 Quiz18min
Semana
3Module 3: Building the Team
This module is focused on entrepreneurs can build and motivate teams.
4 vídeos (total de (Total 56 mín.) min), 2 leituras, 4 testes
4 videos
Team Building13min
Leadership7min
Building Credibility14min
Interview with Steven Farag, Campus Sportswear19min
2 leituras
Module 3 Overview10min
Module 3 Readings and Resources10min
4 exercícios práticos
Lesson 3-1 Practice Quiz6min
Lesson 3-2 Practice Quiz6min
Lesson 3-3 Practice Quiz8min
Module 3 Quiz12min
Semana
4Module 4: Finding Customers
This module focuses on finding customers.
4 vídeos (total de (Total 49 mín.) min), 2 leituras, 5 testes
4 videos
Customer Discovery13min
Early Adopters11min
Crowdfunding8min
Interview with Dave Cohen, Petronics16min
2 leituras
Module 4 Overview10min
Module 4 Readings and Resources10min
4 exercícios práticos
Lesson 4-1 Practice Quiz4min
Lesson 4-2 Practice Quiz10min
Lesson 4-3 Practice Quiz12min
Module 4 Quiz20min
Melhores avaliações
por LA•Nov 16th 2018
amaazzzing\n\nthe only problem is with the Peer-graded assignments because of the time constraints. you really need to change that
por CD•Sep 15th 2018
Very usefully course with great combination of theory and practice. Assignment is well lay-out for thought process.
Instrutores
Thomas E. Parkinson
Visiting ProfessorUniversity of Illinois College of Business
Comece a trabalhar rumo ao seu mestrado
Este curso é parte de uma graduação 100% on-line Master of Business Administration (iMBA) pela Universidade de Illinois em Urbana-ChampaignUniversidade de Illinois em Urbana-Champaign.
Caso seja aceito para o programa completo, seus cursos contarão para sua graduação.
Sobre Universidade de Illinois em Urbana-ChampaignUniversidade de Illinois em Urbana-Champaign
The University of Illinois at Urbana-Champaign is a world leader in research, teaching and public engagement, distinguished by the breadth of its programs, broad academic excellence, and internationally renowned faculty and alumni. Illinois serves the world by creating knowledge, preparing students for lives of impact, and finding solutions to critical societal needs.
Sobre o Programa de cursos integrados Innovation: From Creativity to Entrepreneurship
In a world characterized by volatility, uncertainty, complexity, and ambiguity, leaders require innovation skills. Thinking flexibly and developing an entrepreneurial mindset are critical to thriving in uncertain business environments. This specialization addresses how to recognize and question assumptions and constraints so as to identify and capitalize on opportunities. Innovation is needed within existing organizations and to found new organizations. Learning to change the rules of the game by creating innovative value propositions and discovering new market positions for sustained competitive advantage are some of the actionable lessons in this specialization.
This specialization will be of value to both aspiring and practicing entrepreneurs as well as employees in established firms who are interested in becoming innovative leaders in an interconnected world.
Perguntas Frequentes – FAQ
Quando terei acesso às palestras e às tarefas?
Ao se inscrever para um Certificado, você terá acesso a todos os vídeos, testes e tarefas de programação (se aplicável). Tarefas avaliadas pelos colegas apenas podem ser enviadas e avaliadas após o início da sessão. Caso escolha explorar o curso sem adquiri-lo, talvez você não consiga acessar certas tarefas.
O que recebo ao me inscrever nesta Especialização?
Quando você se inscreve no curso, tem acesso a todos os cursos na Especialização e pode obter um certificado quando concluir o trabalho. Seu Certificado eletrônico será adicionado à sua página de Participações e você poderá imprimi-lo ou adicioná-lo ao seu perfil no LinkedIn. Se quiser apenas ler e assistir o conteúdo do curso, você poderá frequentá-lo como ouvinte sem custo.
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