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Voltar para Análise Digital para Profissionais de Marketing: Análise de Marketing na Prática

Análise Digital para Profissionais de Marketing: Análise de Marketing na Prática, Universidade de Illinois em Urbana-ChampaignUniversidade de Illinois em Urbana-Champaign

1,820 classificações
349 avaliações

Informações sobre o curso

This course builds on the theory and foundations of marketing analytics and focuses on practical application by demystifying the use of data in marketing and helping you realize the power of visualizing data with artful use of numbers found in the digital space. This course is part of the iMBA offered by the University of Illinois, a flexible, fully-accredited online MBA at an incredibly competitive price. For more information, please see the Resource page in this course and

Melhores avaliações

por OA

Mar 01, 2016

I really enjoyed this course. I liked the professor's teaching style as well as the materials the course provided. All the knowledge I've got from the course helps me when I do research online.

por AS

Apr 13, 2018

Very well delivered content - having the slides to review ahead of the videos was very beneficial and I found the readings were very to the point in support of the content being delivered.

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335 avaliações

por A Sai Charan Reddy

Apr 12, 2019

Intense course, loved it very well organized.

por Sudeepti P

Apr 05, 2019






por Kripesh Kumar C

Apr 04, 2019

Great Performance

por Kartik Anand

Apr 03, 2019

This professor and this course was brilliant. It's rare to find this quality of teaching where I come from.

por Joshua Jivan Monteiro

Apr 02, 2019

A very useful and interesting course!

por Rick

Mar 26, 2019

This course is very light on actual practical application of analytics. It's more theory than anything.

por Hikmat Taghiyev, MBA

Mar 25, 2019

Excellent course, advise to all business analytics!

por Krishna Ravuri

Mar 21, 2019

Provides a good overview of the marketing analytics practice and how it can be used for imroving the marketing performance and effectiveness.

por Maheep

Mar 17, 2019

Very impressive course one of my favorites

por Ana Seijas

Mar 15, 2019

The only issue I have with this course, is that I consider it should be updated with more recent examples, readings, and such.