Chevron Left
Voltar para Estratégia Competitiva Avançada

Comentários e feedback de alunos de Estratégia Competitiva Avançada da instituição Universidade Ludwig-Maximilians de Munique (LMU)

4.7
estrelas
810 classificações
176 avaliações

Sobre o curso

Advanced Competitive Strategy will introduce new topics and modules with even more real world examples and opportunities for student interaction than in the previous course Competitive Strategy (https://www.coursera.org/learn/competitivestrategy). In Advanced Competitive Strategy, we will look at how companies can build up and maintain their customer base by increasing switching costs and facilitating strategic customer lock-ins. We will find out how firms can increase their profits by pursuing suitable price discrimination and product differentiation strategies. We will look at examples of what is acceptable behavior under the premises of EU competition and US antitrust policies and discover exciting ways of how companies can increase their returns by strategically making use of network effects and economies of size. We will further intensify our newly acquired knowledge about network effects and discuss strategies that are explicitly tailored to network markets. We will analyze the workings of mergers and acquisitions and, moreover, support you in considering alternative strategies that can help companies grow organically....

Melhores avaliações

AD
30 de Jun de 2017

Great course with relevant content and really useful strategic overview of business strategy. Enjoyed Prof. Kretschmer's innovative teaching style and the breadth of the syllabus.

AA
11 de Fev de 2019

I like the game theory that used to explain competitive strategy. The lectures were interactive and quite challenging, which are important to keep the learner engaged and focused.

Filtrar por:

76 — 100 de 173 Avaliações para o Estratégia Competitiva Avançada

por SELVA S C

28 de Mai de 2020

Wonderful course instructor! Thank you

por ADITYA M

4 de Mar de 2018

A

m

a

z

I

n

g

c

o

u

r

s

e

w

I

t

h

b

e

a

u

t

I

f

u

l

c

o

n

t

e

n

t

.

por Dilan N

30 de Jul de 2019

Content will help my day to day work.

por Dawit T W

17 de Dez de 2015

Great professor, interesting course.

por Marcos A N R

26 de Nov de 2015

One of the best courses on Coursera.

por Gabriel M L

5 de Set de 2020

Awsome course! Excellent professor.

por Xinhui H

20 de Jun de 2017

Best teacher I never have before!

por Iván d l H T

7 de Jul de 2018

Very useful and practise course.

por Daniel S

18 de Jun de 2016

The best free strategy course!

por ALOK K

19 de Dez de 2018

Very insightful and engaging.

por Somdeep B

27 de Nov de 2020

It was an amazing experience

por Cesar S

18 de Nov de 2020

Nice content and locations.

por SHITAL R Z

16 de Jun de 2020

A great course for career.

por ASHUTOSH

21 de Ago de 2020

easy langue to understand

por Joji A

23 de Mai de 2020

good content and delivery

por Lisa S

28 de Jun de 2020

That was a great course.

por Naveen K

22 de Ago de 2015

Awesome concept to learn

por Rayees A L

14 de Jul de 2020

Great fully satisfied

por SANCHIT M

17 de Mai de 2020

very helpful course

por Vladimir R

11 de Out de 2016

Excellent course...

por Jaqueline W

7 de Ago de 2015

Perfect professor!

por Anthony

5 de Jul de 2020

¡excelente curso!

por Diego A M R

23 de Mar de 2019

Excellent course.

por Vadim M

25 de Ago de 2015

Simply excellent!

por Ruchit M

25 de Nov de 2020

very informative