What is strategic management?

Strategic management is the process business leaders use when creating goals and planning how to allocate resources to achieve those goals for their organization. It involves exploring both internal processes from within the organization and external factors, such as the role competition plays in the success or failure of a company. This type of management is a holistic approach that combines classic top-level managerial thinking with the application of modern theories and processes. It's a growing specialty field, with the Bureau of Labor and Statistics (BLS) expecting the field to grow at about 11% per year through 2029 , which is much faster than average.

What does learning strategic management enable me to do next?

Learning strategic management creates a number of career options for you. If you want to start your own business, it provides you with an understanding of how to gain insights that can help your business succeed. If you want to use your expertise to move up at a job you already have, you can present your certifications and show your new skills to your boss by sharing insights based on strategic management principles. If entering a new field is your goal, learning about this type of management ensures you have the know-how and skills to succeed on the job.

How can taking online courses on Coursera help me learn strategic management?

Taking online courses on Coursera can help you learn strategic management by providing you with the opportunity to engage in planning and decision-making sessions through case studies and regular coursework. When you engage in strategy sessions and learn to use tools, such as SWOT analysis, to explore a company's competitive advantage and weaknesses, you gain insights about how a company might make changes in order to increase success. Then, you build on early learning from your courses to learn how to increase decision-making skills and how to develop a growth strategy.

What skills or experience do I need to already have, before starting to learn strategic management?

Before starting to learn strategic management, you need to have strong reading and math skills due to the information you need to understand throughout the course. You need analytical skills to process the information and turn it into something you can apply to each course assignment. You also need to have at least introductory-level leadership skills to build on throughout the time you're studying, while you learn how to manage and inspire others to apply the goals you set and the decisions you make.

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HEC Paris
Innovation Management and Entrepreneurship MasterTrack® Certificate
Habilidades que você terá: Leadership and Management, Strategy and Operations, Marketing, Entrepreneurship, Strategy, Sales, Communication, Social Media, Design and Product, Product Development, Operations Management, Project Management, Research and Design, Supply Chain and Logistics, Culture, Entrepreneurial Finance, Human Resources, Product Management, Problem Solving, Accounting, Computer Programming Tools, Corporate Accouting, Emotional Intelligence, Finance, Organizational Development, Statistical Visualization
Crédito oferecido
Mastertrack · 6-12 Months
University of Illinois at Urbana-Champaign
Master of Science in Management
Habilidades que você terá: Accounting, Leadership and Management, Entrepreneurship, Marketing, Finance, Strategy and Operations, Business Analysis, Data Analysis, Financial Accounting, Strategy, Sales, Research and Design, Taxes, Communication, Financial Analysis, Business Psychology, Probability & Statistics, Management Accounting, Mergers & Acquisitions, Market Research, Investment Management, Statistical Programming, Digital Marketing, Human Resources, Market Analysis, Audit, Generally Accepted Accounting Principles (GAAP), Design and Product, Data Management, Marketing Management, Machine Learning, General Accounting, Python Programming, Banking, Culture, Customer Analysis, Organizational Development, General Statistics, Corporate Accouting, Basic Descriptive Statistics, Business Development, Data Visualization, Statistical Analysis, Marketing Design, Budget Management, Supply Chain and Logistics, Creativity, Innovation, Leadership Development, Product Marketing, Business, Business Communication, Decision Making, Exploratory Data Analysis, Financial Management, Project Management, Brand Management, Media Strategy & Planning, Conflict Management, R Programming, Risk Management, Cost Accounting, Regression, Operations Management, Media Production, Spreadsheet Software, Accounts Payable and Receivable, Computer Programming, Theoretical Computer Science, Advertising, Collaboration, Product Lifecycle, Contract Management, Negotiation, Product Management, Algorithms, Forecasting, Critical Thinking, Data Visualization Software, Marketing Psychology, Regulations and Compliance, Machine Learning Algorithms, Advertising Sales, Plot (Graphics), Behavioral Economics, Big Data, Data Analysis Software, Entrepreneurial Finance, Software Engineering, Statistical Tests, Storytelling, Performance Management, Business Design, Data Structures, Databases, Inventory Management, MarTech, Statistical Visualization, Adaptability, Data Mining, Human Computer Interaction, Influencing, Natural Language Processing, Product Strategy, Social Media, Software Testing, Supply Chain Systems, User Research, Change Management, Database Administration, Experiment, Human Learning, Mathematics, SQL, Survey Creation, Agile Software Development, BlockChain, Business Intelligence, Business Process Management, Extract, Transform, Load, Graph Theory, Material Handling, Network Analysis, Operations Research, People Development, People Management, Planning, Problem Solving, Public Relations, Search Engine Optimization, Securities Sales, Security Engineering, Software Security, Web Design, Web Development, Probability Distribution, Cash Management, Correlation And Dependence, Customer Support, Journalism, Microsoft Excel, Packaging and Labeling, Process Analysis, Product Design, Visual Design, Visualization (Computer Graphics), Back-End Web Development, Computer Graphics, Data Architecture, Econometrics, Emotional Intelligence, Employee Relations, Game Theory, Operating Systems, Product Development, Scrum (Software Development), Systems Design, Tableau Software, Virtual Reality
Ganhe um diploma
Degree · 1-4 Years
Macquarie University
Global Master of Business Administration (MBA)
Habilidades que você terá: Leadership and Management, Entrepreneurship, Marketing, Strategy and Operations, Communication, Influencing, Business Psychology, Sales, Change Management, Resilience, Strategy, Human Resources, Business Analysis, Customer Analysis, Customer Relationship Management, Design and Product, Emotional Intelligence, Finance, Accounting, Adaptability, Cloud Computing, Conflict Management, Culture, Human Computer Interaction, Market Analysis, Market Research, Negotiation, Planning, Product Strategy, Research and Design, Small Data, Storytelling, Supply Chain and Logistics, User Research, Data Analysis, Data Analysis Software, Data Visualization, Data Visualization Software, Decision Making, Journalism, Leadership Development, Professional Development, Tableau Software
Ganhe um diploma
Degree · 1-4 Years

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Em resumo, aqui estão 10 dos nossos cursos mais populares strategic management

Designing the Organization: University of Illinois at Urbana-Champaign
Agile Project Management: University of Colorado Boulder
竞争策略（中文版）: Ludwig-Maximilians-Universität München (LMU)
Strategic Management - Capstone Project: Copenhagen Business School
Intro to Strategic Management for Healthcare Organizations: Northeastern University
Strategic Management Certificate: IIM Kozhikode
Innovation Management and Entrepreneurship MasterTrack® Certificate: HEC Paris
Master of Science in Management: Digital Transformation in Healthcare: Northeastern University
Master of Science in Management: University of Illinois at Urbana-Champaign
Global Master of Business Administration (MBA): Macquarie University

Habilidades que você pode aprender em Estratégia de Negócios

Modelagem (25)

Mercado (economia) (21)

Plano (19)

Planejamentoplanejamento (16)

Gestão Estratégica (16)

Modelo De Negócio (13)

Gestão De Operações (13)

Análise (12)

Evaluation (12)

Gestão De Projetos (11)

Cadeia De Suprimentos (10)

Tomada De Decisões (9)

Perguntas frequentes sobre Gestão Estratégica

Strategic management is the process business leaders use when creating goals and planning how to allocate resources to achieve those goals for their organization. It involves exploring both internal processes from within the organization and external factors, such as the role competition plays in the success or failure of a company. This type of management is a holistic approach that combines classic top-level managerial thinking with the application of modern theories and processes. It's a growing specialty field, with the Bureau of Labor and Statistics (BLS) expecting the field to grow at about 11% per year through 2029, which is much faster than average.‎
Learning strategic management creates a number of career options for you. If you want to start your own business, it provides you with an understanding of how to gain insights that can help your business succeed. If you want to use your expertise to move up at a job you already have, you can present your certifications and show your new skills to your boss by sharing insights based on strategic management principles. If entering a new field is your goal, learning about this type of management ensures you have the know-how and skills to succeed on the job.‎
Taking online courses on Coursera can help you learn strategic management by providing you with the opportunity to engage in planning and decision-making sessions through case studies and regular coursework. When you engage in strategy sessions and learn to use tools, such as SWOT analysis, to explore a company's competitive advantage and weaknesses, you gain insights about how a company might make changes in order to increase success. Then, you build on early learning from your courses to learn how to increase decision-making skills and how to develop a growth strategy.‎
Before starting to learn strategic management, you need to have strong reading and math skills due to the information you need to understand throughout the course. You need analytical skills to process the information and turn it into something you can apply to each course assignment. You also need to have at least introductory-level leadership skills to build on throughout the time you're studying, while you learn how to manage and inspire others to apply the goals you set and the decisions you make.‎

Este conteúdo de Perguntas frequentes foi disponibilizado apenas para fins informativos. Os aprendizes são aconselhados a realizar pesquisas adicionais para garantir que os cursos e outras credenciais buscadas atendam a seus objetivos pessoais, profissionais e financeiros.